Vodacom planning to sell stake in Zoopy

Vodacom is looking for a partner to buy a stake in its mobile video platform Zoopy and help with growing the business

July 11, 2012 3 Comments
Vodacom planning to sell stake in Zoopy

Vodacom is planning to sell a significant stake in Zoopy, a South African mobile video platform that produces short videos of the latest news, sports and entertainment. Zoopy is current wholly-owned and funded by Vodacom.

Details about the planned deal remain sketchy, but Vodacom confirmed that it is “looking at options for Zoopy that include bringing in a partner to invest and help grow the business”.

Vodacom said that it cannot comment in more detail about the planned deal and potential partners at this stage.

Zoopy was founded in March 2007 by Jason and Pat Elk, and at the time competed against platforms like YouTube by allowing users to upload and share videos, photos, podcasts and blogs.

Vodacom decided to invest in Zoopy, and purchased a 40% share stake in Zoopy in June 2008. The company increased its stake in the company to 75% in February 2009, and later acquired the remaining 25% stake in the company in August 2010.

The company has changed direction over the last few years, and is now a mobile platform producing original content using a team of content producers and news presenters.

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Tags: Headline, Vodacom, Zoopy
Join the Conversation ( 3 comments)
  • felixratcatcher

    Good luck with that – can’t believe they bought it in the first place though so not sure they will be able to find another buyer.

  • CarelezzPhlyBoyOhsoMazing

    It’s a very steep hill to climb

  • DarkBlood

    I think this was a case of Vodacom trying to be greedy and monopolise on something – close off the corridor to competitors. It seems to have turned out to be an expensive strategy.

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