BusinessTech is where South Africa’s biggest companies advertise – Here’s why
BusinessTech is where South Africa’s most successful companies advertise to get the best returns on their marketing spend.
This is because it is the largest business news website in South Africa and has a highly influential audience.
When this is combined with the fact that digital marketing provides the best return on your marketing investment, it is unsurprising that marketing campaigns on BusinessTech deliver fantastic results.
BusinessTech’s impressive audience
BusinessTech is read by South Africa’s most influential businesspeople – including C-level executives, business owners, company directors, business managers, and other professionals who play key roles in their organisations.
On a monthly basis, this equates to the following readership numbers:
- CEO/Director – 131,000
- Business Owner – 856,000
- Senior Management – 712,000
- Middle Management – 1,331,000
- Junior Management – 1,085,000
Almost every South African business can benefit from marketing to this audience, as these individuals dictate purchasing habits both in their businesses and in their homes.
Advertise on BusinessTech
BusinessTech has a range of great marketing products to help your business reach the publication’s large audience.
These products include sponsored articles with social media amplification, display banners, display takeovers, Business Talk interviews, customer videos, dedicated mailers, and more.
BusinessTech’s marketing team will take care of your entire advertising campaign – including content creation, campaign management, performance optimisation, and report generation.