Sponsored articles on BusinessTech – The best way to advertise online
If you want to grow trust in your brand, educate the market, and create awareness, sponsored articles on BusinessTech are your best option.
The Broad Media 2022 Digital Marketing Report found that sponsored content articles are the most trusted form of online advertising in South Africa – and BusinessTech is the best place to run these articles.
This is because BusinessTech is South Africa’s largest and most influential business news website, with an audience that includes South Africa’s top C-level executives, business owners, company directors, managers, and professionals.
These readers visit BusinessTech daily and have a strong influence over the purchasing decisions within their organisations.
Their influence is also felt in their homes, where the majority of BusinessTech’s readers decide what their household buys.
Get an article published
BusinessTech makes it simple for companies to publish sponsored content articles on the publication’s website and social media pages.
Our marketing team will take care of the entire process on your behalf – including writing the article (if required), publishing it to a targeted audience, and generating performance reports.
The entire sponsored article package includes the following elements:
- Sponsored article published on BusinessTech
- Article posted to BusinessTech’s Facebook, Twitter, and LinkedIn pages
- Targeted social media boost
- Article inclusion in the BusinessTech daily newsletter
Click here to find out more about advertising with articles on BusinessTech.
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