Presented by BusinessTech

BusinessTech sponsored articles – The most trusted form of marketing for South African companies

 ·25 Dec 2024

Sponsored articles are a key part of successful marketing campaigns, thanks to how trusted they are among readers.

According to the 2024 Digital Marketing Report South Africa, 82% of respondents use online articles and reviews to source information about products and services they’re interested in.

Along with this, 76% of respondents trusted online articles and reviews more than other forms of content for making choices on new products and services.

Companies that use sponsored articles to promote their products and services will, therefore, enjoy higher ROI on their marketing investment and will reach their target audience more efficiently.

Choose BusinessTech

BusinessTech is the ideal website for your sponsored articles, thanks to its impressive audience of over five million monthly readers and expert marketing team.

The marketing team will take care of every part of your campaign to ensure you enjoy excellent ROI.

This includes writing your articles (if needed), publishing them, promoting them on social media, and providing reports on their success.

Click here to contact the BusinessTech marketing team.

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