Top 10 most popular second-hand hatchbacks in South Africa

Hatchbacks are the most sold used cars in South Africa, with this body type even more popular than the perennially popular sports utility vehicle (SUV).

But which are the most popular used hatches in South Africa?

Along with the Toyota Hilux, and Ford Ranger pick-ups, The Volkwagen Polo, attracted a combined market share of nearly 25% in South Africa in 2019.

The Polo is streets ahead of the market in the hatch division, both new, and used. The Polo and Vivo combined for a total exceeding 50,000 units sold last year.

Chief executive officer at automotive digital marketplace, AutoTrader, George Mienie pointed to an interesting finding relating to buying patterns between the Polo and Vivo hatchbacks in the used marketplace.

Of the Polo, he said: “It’s the most sold hatchback and also the most searched for hatch in the land. So, when it comes to the Polo, there is direct parity between consumer interest and spend.”

Mienie has based his findings on AutoTrader search and sales data pertaining to the 2019 calendar year.

According to Mienie, the dominance of the Polo in the used market may well surprise some industry observers. “After all, it’s not the best-selling new passenger car in South Africa. That honour goes to yet another vehicle from the Volkswagen stable, namely the Polo Vivo, which was the best-selling passenger car in South Africa with 29,619 vehicles sold last year,” he said.

But the Vivo isn’t missing from the list of most popular hatches; it was the second most sold and the third most searched for hatch during 2019.

Yet another Volkswagen product rounds off the top three. “The Golf was the third most sold and most searched for used hatch in South Africa in 2019. The fact that all three of the top hatches hail from the Volkswagen stable is testament to the power and popularity of the Volkswagen brand,” Mienie said.

Mike Glendinning, director: sales and marketing at Volkswagen South Africa (VWSA) highlighted a dominant year for the carmaker in South Africa. “Not only did the Uitenhage factory produce a record 161 954 vehicles, surpassing the previous record of 137 758 vehicles produced in 2011, VWSA also ended the year with 23.4% passenger market share (up 0.6% from 2018), meaning that close to a quarter of all cars sold in the South African market are from the Volkswagen Group.”

Three other vehicles feature on both lists, proving their popularity among motorists who are browsing for a vehicle and also those who are actually ready to purchase one.

“The Ford Fiesta was the fourth most sold hatch in 2019 and the seventh most searched for. The BMW 1 Series was the sixth most sold and the fourth most searched for. And the Toyota Yaris was the 10th most sold and also the 10th most searched for hatch in 2019,” Mienie said.

Top 10 most searched for hatches in South Africa:

1 Volkswagen Polo

2 Volkswagen Golf

3 Volkswagen Polo

4 BMW 1

5 Kia Rio

6 Ford Focus

7 Ford Fiesta

8 Mercedes-Benz A-Class

9 Audi A3

10 Toyota Yaris


Top 10 most sold hatches in South Africa:

1 Volkswagen Polo

2 Polo Vivo

3 Volkswagen Golf

4 Ford Fiesta

5 Hyundai i20

6 BMW 1 Series

Generated by pixel @ 2020-02-03T11:21:26.812346

7 Toyota Etios

8 Ford Figo

9 Kia Picanto

10 Toyota Yaris


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Top 10 most popular second-hand hatchbacks in South Africa