{"id":13206,"date":"2012-05-23T10:20:00","date_gmt":"2012-05-23T08:20:00","guid":{"rendered":"http:\/\/businesstech.co.za\/news\/?p=13206"},"modified":"2012-05-23T10:23:18","modified_gmt":"2012-05-23T08:23:18","slug":"vodacom-ready-for-lower-mobile-prices","status":"publish","type":"post","link":"https:\/\/businesstech.co.za\/news\/mobile\/13206\/vodacom-ready-for-lower-mobile-prices\/","title":{"rendered":"Vodacom ready for lower mobile prices"},"content":{"rendered":"<p><a title=\"Vodacom\" href=\"http:\/\/businesstech.co.za\/forum\/showthread.php\/1639-Vodacom\">Vodacom<\/a> CEO, <a title=\"Pieter Uys\" href=\"http:\/\/businesstech.co.za\/forum\/showthread.php\/2955-Pieter-Uys\">Pieter Uys<\/a> says that strong competition and falling prices are not new, and that they are well-prepared to deal with increased pressure on voice and data margins.<\/p>\n<p>\u201cStrong competition and falling prices aren&#8217;t new \u2013 over the past year our average effective price per minute has fallen 14% and the price per MB on the same basis is down 18%,\u201d said Uys.<\/p>\n<p>\u201cOur approach to dealing with this has a couple of legs \u2013 primarily looking for other <strong>growth areas<\/strong>, and at the same time <strong>managing our costs<\/strong>.\u201d<\/p>\n<ol>\n<li>The <strong>key areas generating growth<\/strong> for Vodacom are data and Vodacom\u2019s international businesses. \u201cTogether, they accounted for 87% of the growth in Group service revenue this year,\u201d Uys pointed out.<\/li>\n<li>When it comes to <strong>managing costs<\/strong> Uys said that they are doing everything from optimizing their sponsorship spend to better-managing their energy costs.<\/li>\n<\/ol>\n<p>Vodacom is also facing challenges from disruptive technologies like Voice over data (using <a title=\"VoIP - Voice over IP\" href=\"http:\/\/businesstech.co.za\/forum\/showthread.php\/2382-VoIP-Voice-over-IP\">VoIP<\/a> technology), which may change the way people use their mobile phones.<\/p>\n<p>Uys is not too concerned about the impact of these new technologies, explaining that their business plans are geared for most eventualities.<\/p>\n<p>\u201cOur business plans assume data prices going down, higher data volumes, new technologies, and new services,\u201d said Uys.<\/p>\n<p><strong>Related articles<\/strong><\/p>\n<p><a title=\"Buckle up for mobile price war\" href=\"http:\/\/businesstech.co.za\/news\/mobile\/12857\/buckle-up-for-mobile-price-war\/\"><strong>Buckle up for mobile price war<\/strong><\/a><\/p>\n<p><a title=\"MTN laughs off Vodacom, Cell C prepaid price cuts\" href=\"http:\/\/mybroadband.co.za\/news\/cellular\/50271-mtn-laughs-off-vodacom-cell-c-prepaid-price-cuts.html\"><strong>MTN laughs off Vodacom, Cell C prepaid price cuts<\/strong><\/a><\/p>\n<p><a title=\"Cell C slashes prepaid voice and data prices\" href=\"http:\/\/businesstech.co.za\/news\/mobile\/12641\/cell-c-slashes-prepaid-voice-and-data-prices\/\" target=\"_blank\"><strong>Cell C slashes prepaid voice and data prices<\/strong><\/a><\/p>\n<p><a title=\"BusinessTech Article\" href=\"http:\/\/businesstech.co.za\/news\/mobile\/12657\/vodacom-cuts-prepaid-call-rates\/\"><strong>Vodacom cuts prepaid call rates<\/strong><\/a><\/p>\n<p><strong><a title=\"BusinessTech Article\" href=\"http:\/\/businesstech.co.za\/news\/mobile\/12012\/cell-c-looking-for-3g-roaming-partner\/\">Cell C looking for 3G roaming partner<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Vodacom CEO, Pieter Uys says that strong competition and falling prices are nothing new, and they are well-prepared for it<\/p>\n","protected":false},"author":2,"featured_media":4761,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[34],"tags":[26,87,27],"class_list":["post-13206","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mobile","tag-headline","tag-pieter-uys","tag-vodacom"],"_links":{"self":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/13206","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/comments?post=13206"}],"version-history":[{"count":8,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/13206\/revisions"}],"predecessor-version":[{"id":13336,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/13206\/revisions\/13336"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media\/4761"}],"wp:attachment":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media?parent=13206"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/categories?post=13206"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/tags?post=13206"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}