{"id":134230,"date":"2016-08-23T19:15:33","date_gmt":"2016-08-23T17:15:33","guid":{"rendered":"http:\/\/businesstech.co.za\/news\/?p=134230"},"modified":"2016-08-25T12:52:44","modified_gmt":"2016-08-25T10:52:44","slug":"the-shocking-number-of-books-the-average-south-african-author-sells","status":"publish","type":"post","link":"https:\/\/businesstech.co.za\/news\/trending\/134230\/the-shocking-number-of-books-the-average-south-african-author-sells\/","title":{"rendered":"The shocking number of books the average South African author sells"},"content":{"rendered":"<p>While globally famed authors are known to make a fortune on a best selling novel, new data shows how difficult it can be for local authors to make a decent living.<\/p>\n<p>According to <a href=\"http:\/\/www.amillionmilesfromnormal.com\/how-many-books-get-sold-in-sa-every-year\/\" target=\"_blank\">analysis<\/a> from The Good Book Appreciation Society, a \u2018secret\u2019 book club on Facebook with almost 6,000 members, local authors are lucky if they sell more than 1,000 copies of a novel.<\/p>\n<p>Using the help of some publishing insiders, and Nielsen Bookscan, the society found that there were 10.5 million books sold in South Africa in 2015.<\/p>\n<p>Breaking the data down further, it found that 80% of that figure came from non-fiction sales\u00a0&#8211;\u00a0text books, sports books, self-help, memoirs, cook books, religious books, kids books, Zapiro\u2019s Xmas special, etc.<\/p>\n<p>Adult fiction only makes up 2.5 million of the 10.5 milliion\u00a0(20%), and only a fraction of those sales come from SA fiction, the socity said. Sales mostly go to the likes of international authors including J.K. Rowling, Lee Childs, John Grisham, and Gillian Flynn.<\/p>\n<p>South African based fiction sold 525,000 copies in 2015, and 450,000 of those were Afrikaans novels, meaning that only 75,000 English novels left the shelves.<\/p>\n<p>&#8220;And this is where we get to the sad part of the story. Your average SA novelist writing in English, only sells 600 \u2013 1,000 copies of a novel in their\u00a0lifetime. This in a country with a population of more than 55 million people,&#8221; the Appreciation society said.<\/p>\n<p>The group\u00a0said that the cherry on top for local authors, is that there were only two traditionally published South African English novels that sold more than 2,000 copies in 2015,\u00a0according to Nielsens. It noted that there were three in 2014.<\/p>\n<p><em>The Good Book Appreciation Society is a private book club on Facebook with almost 7,000 members. <\/em><\/p>\n<p><em>To join The Good Book Appreciation Society or sign up for the newsletter, email goodbookappreciation@yahoo.com or friend Paige Nick or Bea Reader on Facebook.<\/em><\/p>\n<h3 class=\"my-4\">More on books<\/h3>\n<p><a href=\"http:\/\/businesstech.co.za\/news\/hardware\/79824\/michael-jordaan-invests-in-sa-e-book-company-snapplify\/\" target=\"_blank\"><strong>Michael Jordaan invests in SA e-book company Snapplify<\/strong><\/a><\/p>\n<p><a href=\"http:\/\/businesstech.co.za\/news\/wealth\/132475\/the-highest-paid-authors-in-the-world\/\" target=\"_blank\"><strong>The highest-paid authors in the world<\/strong><\/a><\/p>\n<p><a href=\"http:\/\/businesstech.co.za\/news\/business\/107767\/6-books-you-should-read-if-you-want-to-start-a-business\/\" target=\"_blank\"><strong>6 books you should read if you want to start a business<\/strong><\/a><\/p>\n<p><a href=\"http:\/\/businesstech.co.za\/news\/hardware\/60497\/sas-best-selling-e-books\/\" target=\"_blank\"><strong>SA\u2019s best-selling e-books<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>While globally famed authors are known to make a fortune on a best selling novel, new data shows how difficult it can be for local authors to make a decent living.<\/p>\n","protected":false},"author":10,"featured_media":134234,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[26,11586],"class_list":["post-134230","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-trending","tag-headline","tag-nielsen-bookscan"],"_links":{"self":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/134230","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/comments?post=134230"}],"version-history":[{"count":5,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/134230\/revisions"}],"predecessor-version":[{"id":134524,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/134230\/revisions\/134524"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media\/134234"}],"wp:attachment":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media?parent=134230"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/categories?post=134230"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/tags?post=134230"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}