{"id":15152,"date":"2012-06-13T10:45:36","date_gmt":"2012-06-13T08:45:36","guid":{"rendered":"http:\/\/businesstech.co.za\/news\/?p=15152"},"modified":"2018-01-22T16:01:31","modified_gmt":"2018-01-22T14:01:31","slug":"snapplify-signs-arabic-e-book-deal","status":"publish","type":"post","link":"https:\/\/businesstech.co.za\/news\/trending\/15152\/snapplify-signs-arabic-e-book-deal\/","title":{"rendered":"Snapplify signs Arabic e-book deal"},"content":{"rendered":"

Snapplify<\/a> has signed with Kotobarabia<\/a> – the first mobile e-book store that specialises in Arabic content – for an undisclosed amount.<\/p>\n

SA-based Snapplify is a mobile solutions provider that enables publishers, authors and content providers to package their books, magazines and brochures into digital publications for company branded Mobile Apps.<\/p>\n

\u201cSnapplify has actually been very active on the global book publishing scene with the recent Frankfurt and London Book Fairs,\u201d said Wesley Lynch<\/a>, CEO. \u201cWe have also recently signed Ka Boom Studios, the creators of the Peanuts comic strip, and set up a London office to better manage local content deals and support.<\/p>\n

\u201cBut it was only when we got the attention of Kotobarabia that it really sank in – we\u2019re now multi-cultural and multi-lingual as well as multinational, and the possibilities are even greater than with English.”<\/p>\n

As gratifying as this is for Snapplify, it is also enormously valuable to content owners in emerging markets, and their readers \u2013 domestic as well as expatriates, he said.<\/p>\n

\u201cEmerging markets, due to the high preponderance of non-English-speaking cultures, cannot easily distribute their content on the mobile platform, as international standards like EPUB, used in iBooks, do not support many ‘foreign’ languages. As a result, there are large untapped markets in Arabic speaking communities, India, etc,\u201d\u00a0Lynch said.<\/p>\n

He added that Snapplify introduces a solution that not only gives those publishers their own branded mobile app, but the opportunity to showcase their content on a global scale. This allows diaspora from Arabic-speaking countries and others to access their favourite newspaper or magazine on their mobile.<\/p>\n

\u201cContent owners can serve these markets by converting their catalogue to mobile apps at the click of a button, at no upfront cost, and distribution and monetisation is part of the deal with the tablet app store model.\u201d<\/p>\n

Related articles<\/strong><\/p>\n

Sainsbury enters e-book market after Anobii buy<\/strong><\/a><\/p>\n

E-book settlement hurts readers: Barnes & Noble<\/strong><\/a><\/p>\n

Apple rejects \u201cflawed\u201d e-book charges<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Snapplify has signed with Kotobarabia, the first mobile e-book store that specialises in Arabic content<\/p>\n","protected":false},"author":9,"featured_media":220419,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[25,2176,3108,3109,3110,3107],"class_list":["post-15152","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-trending","tag-active","tag-e-books","tag-kotobarabia","tag-london-book-fair","tag-mobile-apps","tag-snapplify"],"_links":{"self":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/15152","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/comments?post=15152"}],"version-history":[{"count":13,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/15152\/revisions"}],"predecessor-version":[{"id":220421,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/15152\/revisions\/220421"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media\/220419"}],"wp:attachment":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media?parent=15152"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/categories?post=15152"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/tags?post=15152"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}