{"id":178911,"date":"2017-06-13T13:50:07","date_gmt":"2017-06-13T11:50:07","guid":{"rendered":"https:\/\/businesstech.co.za\/news\/?p=178911"},"modified":"2017-06-13T13:50:07","modified_gmt":"2017-06-13T11:50:07","slug":"who-makes-the-most-money-per-user-vodacom-vs-mtn-vs-cell-c-vs-telkom","status":"publish","type":"post","link":"https:\/\/businesstech.co.za\/news\/mobile\/178911\/who-makes-the-most-money-per-user-vodacom-vs-mtn-vs-cell-c-vs-telkom\/","title":{"rendered":"Who makes the most money per user: Vodacom vs MTN vs Cell C vs Telkom"},"content":{"rendered":"

Results from the four major mobile operators in South Africa shows that Vodacom is winning the war when it comes to the revenue it makes from its average customer.<\/p>\n

This mainly thanks to its contract customers where the average revenue per user (ARPU) is R408, killing its opposition, with Telkom’s contract customers next best at R181.41.<\/p>\n

Both MTN and Vodacom have a similar number of contract customers in SA – a little more than 5.1 million.<\/p>\n

Vodacom said in reporting its annual results for the year end March 2017, that the average usage per smartphone had increased 25.0% to 560MB. Active smartphones on its network also increased 22.5% to 14 million.<\/p>\n

By contrast, the number of smartphones on MTN’s network was to 10.5 million in December 2016.<\/p>\n

Cell C meanwhile, puts active data customers on its network at 12.5 million. The company,\u00a0 which published its financial results for the year ending December 2016, in March, only provided a blended ARPU.<\/p>\n

Telkom, which is playing catch up in its mobile division, said it observed growth of 45.7% in its smartphone base to 1.9 million.<\/p>\n

The company also recorded 1.23 million contract customers for the year ended March 2017,\u00a0 up\u00a054.5% from 794,272 in the prior year.<\/p>\n

\u00a0ARPU<\/strong><\/p>\n

\n\n\n\n\n\n\n
\u00a0Mobile Provider<\/th>\nPre-paid<\/th>\nPost-paid<\/th>\nBlended ARPU<\/th>\n<\/tr>\n
Vodacom<\/td>\n\u00a0R62.00<\/td>\nR408.00<\/td>\nR111.00<\/td>\n<\/tr>\n
Telkom<\/td>\nR49.12<\/td>\nR181.41<\/td>\nR89.14<\/td>\n<\/tr>\n
MTN<\/td>\n\u00a0R71.25<\/td>\nR162.65<\/span><\/td>\nR87.02<\/span><\/td>\n<\/tr>\n
Cell C<\/td>\n–<\/td>\n–<\/td>\nR76.00<\/td>\n<\/tr>\n<\/tbody>\n<\/table><\/div>\n

Mobile subscribers<\/strong><\/p>\n

Telkom\u2019s results for the year ended 31 March 2017 showed it had 3.999 million active mobile subscribers, comprised of 2.772 million prepaid users and 1.227 million post-paid users.<\/p>\n

Cell C subscriber numbers\u00a0from 14 March showed an active subscriber base of 15.3 million users.<\/p>\n

Vodacom\u2019s financial results for the year ended 31 March 2017 showed it had 37.1 million active subscribers.<\/p>\n

MTN\u2019s results for the quarter\u00a0ended 31 March 2017\u00a0showed an active subscriber count of 30.2 million users in SA.<\/p>\n

\n
\n\n\n\n\n\n\n
#<\/th>\nCompany<\/th>\nCustomer numbers<\/th>\n<\/tr>\n
1<\/td>\nVodacom<\/td>\n37.1 million<\/td>\n<\/tr>\n
2<\/td>\nMTN<\/td>\n30.2 million<\/td>\n<\/tr>\n
3<\/td>\nCell C<\/td>\n15.3 million<\/td>\n<\/tr>\n
4<\/td>\nTelkom<\/td>\n4.0 million<\/td>\n<\/tr>\n<\/tbody>\n<\/table><\/div>\n<\/div>\n
\n

Read: Telkom mobile closes in on 4 million subscribers<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

Results from the four major mobile operators in South Africa shows that Vodacom is winning the war when it comes to the revenue it makes from its average customer.<\/p>\n","protected":false},"author":10,"featured_media":57623,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[34],"tags":[11959,26,28,65,27],"class_list":["post-178911","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mobile","tag-cellc","tag-headline","tag-mtn","tag-telkom","tag-vodacom"],"_links":{"self":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/178911","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/comments?post=178911"}],"version-history":[{"count":4,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/178911\/revisions"}],"predecessor-version":[{"id":178969,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/178911\/revisions\/178969"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media\/57623"}],"wp:attachment":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media?parent=178911"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/categories?post=178911"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/tags?post=178911"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}