{"id":196284,"date":"2017-09-04T12:08:04","date_gmt":"2017-09-04T10:08:04","guid":{"rendered":"https:\/\/businesstech.co.za\/news\/?p=196284"},"modified":"2017-09-04T12:58:20","modified_gmt":"2017-09-04T10:58:20","slug":"amazon-expected-to-bid-for-exclusive-all-blacks-and-super-rugby-broadcasting-rights-report","status":"publish","type":"post","link":"https:\/\/businesstech.co.za\/news\/media\/196284\/amazon-expected-to-bid-for-exclusive-all-blacks-and-super-rugby-broadcasting-rights-report\/","title":{"rendered":"Amazon expected to bid for exclusive All Blacks and Super Rugby broadcasting rights: report"},"content":{"rendered":"<p>Amazon is expected to massively shake-up the sports broadcasting industry, with the streaming giant reportedly preparing to bid for the next round of Sanzaar (South African, New Zealand, Argentinian and Australian Rugby) broadcasting rights.<\/p>\n<p>Sanzaar, which formed when rugby union went professional in 1996, is the body charged with running Super Rugby and The Rugby Championship.<\/p>\n<p>According to a report by\u00a0the <strong><a href=\"http:\/\/www.nzherald.co.nz\/business\/news\/article.cfm?c_id=3&amp;objectid=11915194\" target=\"_blank\" rel=\"noopener\">New Zealand Herald<\/a><\/strong>,\u00a0Amazon&#8217;s interest had been obvious for a number of months with\u00a0Sanzaar opening the formal formal bidding process for rights to screen provincial, Super and test-match rugby from 2021.<\/p>\n<p>Based on how previous deals are structured, each participating Sanzaar country will continue to bid for its own broadcasting rights &#8211; with SuperSport likely to remain the main Super rugby rights-holder in South Africa, while Fox Sports is expected to be the main bidder in Australia.<\/p>\n<p>This means that current New Zealand broadcaster &#8211; Sky Television &#8211; is expected to be the biggest loser as it goes toe-to-toe with Amazon during the bidding process next year.<\/p>\n<p>However with Amazon officially launching its Prime streaming service to South African customers in December 2016, it is not clear whether the company will bid for New Zealand-only rights, or whether it will extend its bid to offer rugby streaming to both Australia and South Africa.<\/p>\n<p>Given the sensitivity of the agreement,\u00a0commercial confidentiality was invoked across Sanzaar, Sky and Amazon, reported The Herald, with none of the parties willing to issue additional comment.<\/p>\n<hr \/>\n<p><strong>Read:\u00a0<a href=\"https:\/\/businesstech.co.za\/news\/media\/194642\/6-ways-government-wants-to-stop-dstvs-monopoly-in-south-africa\/\" target=\"_blank\" rel=\"noopener\">6 ways government wants to end DStv\u2019s monopoly in South Africa<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Amazon is expected to shake-up the sports broadcasting industry, with the streaming giant reportedly preparing to bid for the next round of Sanzaar broadcasting rights.<\/p>\n","protected":false},"author":10,"featured_media":196382,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5554],"tags":[12260,26],"class_list":["post-196284","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-media","tag-all-blacks","tag-headline"],"_links":{"self":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/196284","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/comments?post=196284"}],"version-history":[{"count":10,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/196284\/revisions"}],"predecessor-version":[{"id":196402,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/196284\/revisions\/196402"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media\/196382"}],"wp:attachment":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media?parent=196284"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/categories?post=196284"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/tags?post=196284"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}