{"id":257463,"date":"2018-07-10T11:20:39","date_gmt":"2018-07-10T09:20:39","guid":{"rendered":"https:\/\/businesstech.co.za\/news\/?p=257463"},"modified":"2018-07-10T11:20:39","modified_gmt":"2018-07-10T09:20:39","slug":"how-to-tell-if-youre-rich-or-not","status":"publish","type":"post","link":"https:\/\/businesstech.co.za\/news\/finance\/257463\/how-to-tell-if-youre-rich-or-not\/","title":{"rendered":"How to tell if you&#8217;re rich or not"},"content":{"rendered":"<p>Economists at the University of Chicago alongside the\u00a0National Bureau of Economic Research, have published a new <strong><a href=\"http:\/\/papers.nber.org\/tmp\/69255-w24771.pdf\" target=\"_blank\" rel=\"noopener\">paper<\/a> <\/strong>that investigates the best indicators of wealth over the past three decades.<\/p>\n<p>The US-focused report provides interesting insights into how\u00a0media consumption, consumer behavior, time use, or social attitudes may differ based on education and income levels.<\/p>\n<p>&#8220;Our ability to correctly guess one\u2019s education based on consumer behavior has remained mostly stable, with maybe a slight increase over time,&#8221; the researchers said.<\/p>\n<p>&#8220;This is also true when we attempt to predict education using products and brands separately.&#8221;<\/p>\n<p>The researchers found that the products and brands most indicative of someone having attended college are dominated by technological goods.<\/p>\n<p>This is because specific goods reflect waves of technological innovation with the more educated separating themselves from the less educated by being earlier adopters of new technologies, the researchers found.<\/p>\n<p>&#8220;For example, personal computers and PC-related devices are more dominant in the early years, while owning a tablet is most indicative of being educated in 2016,&#8221; the report found.<\/p>\n<p>&#8220;Having bought Kodak film, owning Windows XP, and owning an Apple iPhone are most informative about someone\u2019s education in 1994, 2005, and 2016, respectively.&#8221;<\/p>\n<p>Similarly the brand most predictive of top income in 2016 is the ownership of <strong>Apple products<\/strong> (iPhone and iPad).<\/p>\n<p>Owning an <strong>Android<\/strong> <strong>phone<\/strong> (59.5%), an <strong>HP printer<\/strong> (58.2%), and a <strong>Samsung TV<\/strong> (58.0%) were also highlighted as some of the brands most indicative of being high-income.<\/p>\n<p><em>Click on image to enlarge.<\/em><\/p>\n<p><a  data-lightbox=\"post-image\" href=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2018\/07\/iPhone.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-257479 aligncenter\" src=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2018\/07\/iPhone.jpg\" alt=\"\" width=\"800\" height=\"541\" srcset=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2018\/07\/iPhone.jpg 800w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2018\/07\/iPhone-300x203.jpg 300w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2018\/07\/iPhone-768x519.jpg 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/a><\/p>\n<p>While the data above is US-centric, you can easily replace certain products or brands with local equivalents &#8211; Verizon and AT&amp;T with Vodacom and MTN; Cascade Complete with high-end detergents, etc.<\/p>\n<hr \/>\n<p><strong>How much money do you need to be considered rich in South Africa?<\/strong><\/p>\n<p>As highlighted in a previous <strong><a href=\"https:\/\/businesstech.co.za\/news\/banking\/247607\/this-is-how-much-money-you-need-to-be-considered-rich-in-south-africa\/\" target=\"_blank\" rel=\"noopener\">BusinessTech<\/a> <\/strong>article, one of the best ways to differentiate the wealth of a South African is to see which bank accounts they qualify for.<\/p>\n<p>South Africa\u2019s major retail banks offer a variety of banking products that cater for all markets &#8211; from entry level starter accounts, to mid- and higher-tier accounts that open banking to customers with more varied banking needs.<\/p>\n<p>However, the level of banking that is reserved for the \u2018rich\u2019 is the world of private banking, which comes with strict requirements in order to be considered.<\/p>\n<p>For South Africa\u2019s\u00a0<strong><a href=\"https:\/\/businesstech.co.za\/news\/banking\/223798\/the-best-private-banks-and-wealth-managers-in-south-africa\/\">top-rated<\/a><\/strong>\u00a0private bank, Investec, in order to become a client, you need to be a professional (engineer, accountant, lawyer, doctor, etc) and need to apply and let the group run a credit check on you.<\/p>\n<p>The bank does not have a standard base requirement, with its packages catered to individuals based on their financial needs and background. However,\u00a0a report by the Financial Mail\u2019s Investors Monthly in\u00a0<strong><a href=\"https:\/\/www.pressreader.com\/south-africa\/financial-mail-investors-monthly\/20170629\/282149291324526\">2017<\/a><\/strong>\u00a0mentioned that a prospective Investec client would need to earn a minimum R800,000 a year (R67,000 a month), or have at least R20 million in assets.<\/p>\n<p>Other prominent banks in South African have also stepped up their requirements to enter the world of the elite banking. FNB\u2019s private wealth offering requires that a prospective private client earn\u00a0R1.5 million per annum or have a net\u00a0asset value of R15 million or more.<\/p>\n<p>Nedbank Private Wealth carries the same salary requirement (R1.5 million per annum), but brings the necessary net asset value down to R5 million \u2013 while Absa\u2019s Exceller Package doesn\u2019t specify a net asset requirement at all, and has the lowest salary barrier of R750,000 per annum (R62,500 per month).<\/p>\n<p>Standard Bank\u2019s Signature account has a minimum salary requirement of R92,000 a month (or just over R1.1 million a year).<\/p>\n<p>The table below outlines the various requirements needed to access private banking in South Africa, as well as an average value based on the numbers.<\/p>\n<div class=\"bt_table\">\n<div class=\"table-responsive\"><table class=\"table\" width=\"100%\" cellspacing=\"0\" cellpadding=\"6\">\n<tbody>\n<tr>\n<th bgcolor=\"#CCCCCC\" width=\"25%\">Bank<\/th>\n<th style=\"text-align: center;\" bgcolor=\"#CCCCCC\" width=\"25%\">Annual salary needed<\/th>\n<th style=\"text-align: center;\" bgcolor=\"#CCCCCC\" width=\"25%\">Monthly salary needed<\/th>\n<th style=\"text-align: center;\" bgcolor=\"#CCCCCC\" width=\"25%\">Investable assets<\/th>\n<\/tr>\n<tr>\n<td>FNB Private Wealth<\/td>\n<td style=\"text-align: center;\">R1 500 000<\/td>\n<td style=\"text-align: center;\">R125 000<\/td>\n<td style=\"text-align: center;\">R15 million<\/td>\n<\/tr>\n<tr>\n<td>Nedbank Private Wealth<\/td>\n<td style=\"text-align: center;\">R1 500 000<\/td>\n<td style=\"text-align: center;\">R125 000<\/td>\n<td style=\"text-align: center;\">R5 million<\/td>\n<\/tr>\n<tr>\n<td>Standard Bank Signature<\/td>\n<td style=\"text-align: center;\">R1 100 000<\/td>\n<td style=\"text-align: center;\">R92 000<\/td>\n<td style=\"text-align: center;\">&#8211;<\/td>\n<\/tr>\n<tr>\n<td>Investec Private Bank<\/td>\n<td style=\"text-align: center;\">R800 000<\/td>\n<td style=\"text-align: center;\">R66 700<\/td>\n<td style=\"text-align: center;\">R20 million<\/td>\n<\/tr>\n<tr>\n<td>Absa Exceller<\/td>\n<td style=\"text-align: center;\">R750 000<\/td>\n<td style=\"text-align: center;\">R62 500<\/td>\n<td style=\"text-align: center;\">&#8211;<\/td>\n<\/tr>\n<tr>\n<td><strong>Average<\/strong><\/td>\n<td style=\"text-align: center;\"><strong>R1 130 000<\/strong><\/td>\n<td style=\"text-align: center;\"><strong>R94 100<\/strong><\/td>\n<td style=\"text-align: center;\"><strong>R13 million<\/strong><\/td>\n<\/tr>\n<\/tbody>\n<\/table><\/div>\n<p>Taking the above into consideration, the value to be considered a HNWI in South Africa is more or less on par with the $1 million used by researchers, in that the average &#8216;rich&#8217; person who qualifies for private banking, would either have a monthly salary of R94,000 a month &#8211; or net assets worth R13 million.<\/p>\n<hr \/>\n<p><strong>Read: <a href=\"https:\/\/businesstech.co.za\/news\/banking\/247607\/this-is-how-much-money-you-need-to-be-considered-rich-in-south-africa\/\" target=\"_blank\" rel=\"noopener\">This is how much money you need to be considered rich in South Africa<\/a><\/strong><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Economists at the University of Chicago alongside the\u00a0National Bureau of Economic Research, have published a new paper that investigates the best indicators of wealth over the past three decades.<\/p>\n","protected":false},"author":10,"featured_media":192080,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11121],"tags":[26],"class_list":["post-257463","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-finance","tag-headline"],"_links":{"self":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/257463","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/comments?post=257463"}],"version-history":[{"count":15,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/257463\/revisions"}],"predecessor-version":[{"id":257569,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/257463\/revisions\/257569"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media\/192080"}],"wp:attachment":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media?parent=257463"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/categories?post=257463"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/tags?post=257463"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}