{"id":271305,"date":"2018-09-14T07:09:27","date_gmt":"2018-09-14T05:09:27","guid":{"rendered":"https:\/\/businesstech.co.za\/news\/?p=271305"},"modified":"2018-09-14T07:09:27","modified_gmt":"2018-09-14T05:09:27","slug":"adobe-sales-forecast-beats-estimates","status":"publish","type":"post","link":"https:\/\/businesstech.co.za\/news\/software\/271305\/adobe-sales-forecast-beats-estimates\/","title":{"rendered":"Adobe sales forecast beats estimates"},"content":{"rendered":"<p>Adobe Systems Inc, the maker of Photoshop, gave a sales forecast that topped analysts\u2019 estimates, signaling that strong demand for its creative products continues to drive growth, even as the company pushes more into software for businesses.<\/p>\n<p>Revenue in the current quarter will be about $2.42 billion, and profit, excluding some costs, may reach $1.87 a share, the San Jose, California-based company said Thursday in a statement.<\/p>\n<p>Analysts projected $2.41 billion in sales and earnings of $1.86 a share, according to data compiled by Bloomberg.<\/p>\n<p>Chief executive officer Shantanu Narayen has sought to boost Adobe\u2019s growth with a two-pronged approach &#8211; doubling down in its core creative software and bolstering a suite of business offerings.<\/p>\n<p>While the company goes toe-to-toe with Salesforce.com Inc. in marketing and e-commerce technology, the digital media products continue to grow at a faster clip. Still, growth rates for the company\u2019s digital media software have slowed, a potential concern for investors, who have pushed Adobe\u2019s shares to a record.<\/p>\n<p>\u201cCreative Cloud growth is slightly diminished off of its peak growth rates which, in our opinion, should be a key point of interest since this is the bedrock of the company\u2019s competitive strength,\u201d Sterling Auty, an analyst at JPMorgan Chase &amp; Co., wrote in a note ahead of the results.<\/p>\n<p>Adobe\u2019s creative and digital media segment still represents the majority of its revenue. The company projected sales from the unit will increase about 22 percent from a year earlier in the current period. Division sales grew almost 29 percent in the fiscal fourth quarter of 2017.<\/p>\n<p>Revenue from the segment climbed 27 percent to $1.61 billion in the period ended Aug. 31.<\/p>\n<p>To power future growth, the company has launched more mobile apps to boost its appeal among hobbyists. The software maker has also pursued a strategy to make its traditional apps available on mobile devices, starting with Photoshop next year.<\/p>\n<p>The shares were little changed in extended trading after the results were released. The stock closed at a record $268.52 in New York, and has jumped more than 50 percent this year.<\/p>\n<p>Total revenue increased 24% to $2.29 billion in the fiscal third quarter. Profit, excluding some items, was $1.73 a share. Analysts estimated sales of $2.25 billion and adjusted earnings of $1.69 a share.<\/p>\n<p>Sales from the company\u2019s experience cloud unit, which includes marketing, data and e-commerce programs, increased 21 percent to $614 million. The division got a boost from Adobe\u2019s acquisition of Magento Inc in June, which is supposed to match Salesforce\u2019s software that helps manage online commerce.<\/p>\n<p>San Francisco-based Salesforce bought Datorama Inc. in July, hoping to leverage its artificial intelligence software and existing customers as the company\u2019s marketing battle with Adobe heats up.<\/p>\n<hr \/>\n<p><strong>Read: <a href=\"https:\/\/businesstech.co.za\/news\/software\/270833\/silverbridge-reports-earnings-drop-in-challenging-period\/\" target=\"_blank\" rel=\"noopener\">SilverBridge reports earnings drop in \u2018challenging period\u2019<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Adobe Systems Inc, the maker of Photoshop, gave a sales forecast that topped analysts\u2019 estimates, signaling that strong demand for its creative products continues to drive growth, even as the company pushes more into software for businesses.<\/p>\n","protected":false},"author":59,"featured_media":271307,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[195,26],"class_list":["post-271305","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-software","tag-adobe","tag-headline"],"_links":{"self":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/271305","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/users\/59"}],"replies":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/comments?post=271305"}],"version-history":[{"count":1,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/271305\/revisions"}],"predecessor-version":[{"id":271309,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/271305\/revisions\/271309"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media\/271307"}],"wp:attachment":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media?parent=271305"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/categories?post=271305"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/tags?post=271305"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}