![\"iPad](\"http:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2012\/12\/iPad-vs-Android-college-affluence.png\" "\\"iPad")
<\/a>iPad vs Android college and affluence<\/p><\/div>\n
When it come to Android, the opposite is true, with 54% of those surveyed with some college education or less opting for Android-based devices.<\/p>\n
64% of people earning less than $30,000 in household income opt for Android.<\/p>\n
According to the research, Apple lost about half of its market share in the tablet space in 2012 – down from its position of holding 81% of the tablet market.<\/p>\n
Journalism.com also found that iPad owners are more engaged mobile news users, including being more engaged with news.<\/p>\n
<\/a>iPad vs Android activity<\/p><\/div>\n
More findings from the survey:<\/h3>\n\n- Those 65 and older are more likely to have iPad, whiel other age groups are split about equally between iPad and Android:<\/li>\n
- 67% of tablet users 65 and older own an iPad, 37% own Android;<\/li>\n
- 47% of 18-29 year olds own an iPad, 53% own Android;<\/li>\n
- 52% of 30-49 year olds own an iPad, 48% own Android;<\/li>\n
- 51% of those 50-64 years old own an iPad, 49% own Android.<\/li>\n
- There is very little difference in the buying tendencies of men and women.<\/li>\n<\/ul>\n
Journalism.org’s research is based off of surveys done with over 1,000 and 2,000 people in the college\/affluence and activity segments, respectively.<\/p>\n
Related articles<\/h3>\n
Android dominates on smartphones<\/strong><\/a><\/p>\nIDC raises tablet forecast<\/strong><\/a><\/p>\nGlobal PC growth slowing<\/strong><\/a><\/p>\nDell sounds the warning bell for FY results<\/strong><\/a><\/p>\nThe need for upgradability in the PC world is dead<\/strong><\/a><\/p>\nStrong iPad shipments drive tablet market<\/strong><\/a><\/p>\n
Journalism.org’s research is based off of surveys done with over 1,000 and 2,000 people in the college\/affluence and activity segments, respectively.<\/p>\n
Related articles<\/h3>\n
Android dominates on smartphones<\/strong><\/a><\/p>\n IDC raises tablet forecast<\/strong><\/a><\/p>\n Global PC growth slowing<\/strong><\/a><\/p>\n Dell sounds the warning bell for FY results<\/strong><\/a><\/p>\n The need for upgradability in the PC world is dead<\/strong><\/a><\/p>\n Strong iPad shipments drive tablet market<\/strong><\/a><\/p>\n