{"id":30848,"date":"2013-01-30T12:18:51","date_gmt":"2013-01-30T10:18:51","guid":{"rendered":"http:\/\/businesstech.co.za\/news\/?p=30848"},"modified":"2013-01-30T12:37:57","modified_gmt":"2013-01-30T10:37:57","slug":"cell-c-drops-bomb-in-mobile-pricing-war","status":"publish","type":"post","link":"https:\/\/businesstech.co.za\/news\/mobile\/30848\/cell-c-drops-bomb-in-mobile-pricing-war\/","title":{"rendered":"Cell C drops bomb in mobile pricing war"},"content":{"rendered":"<p><a title=\"Cell C\" href=\"http:\/\/businesstech.co.za\/forum\/showthread.php\/1641-Cell-C\">Cell C<\/a> has announced the launch of a new prepaid and TopUp product called Supacharge, offering unlimited on-net calls and free SMSes and data.<\/p>\n<p>The Supacharge product gives Cell C prepaid and Contract TopUp subscribers unlimited Cell C to Cell C anytime voice calls, valid for 30 days from date of recharge, when recharging with R500 or more.<\/p>\n<p>The new product kicks off from 4 February.<\/p>\n<p>Cell C customers that take on the new R500 unlimited voice offering will also receive 1000 free Cell C to Cell C anytime SMSes, and 1000MB of data to use as they please. The additional SMSes and data will also be valid for 30 days.<\/p>\n<p>The R500 uncapped offer is the top-end of a range of new tariffs, products and value-added offers that Cell C is introducing.<\/p>\n<p>All prepaid airtime vouchers &#8211; starting from R5 through to R500 and over &#8211; will now come standard with additional Cell C to Cell C minutes and Cell C to Cell C SMSes ,as well as additional data.<\/p>\n<p>The bonuses will depend on the value of the voucher &#8211; the more subscribers top-up, the higher the bonus.<\/p>\n<p>\u201cHaving voice, SMS and data standard on a single prepaid voucher is a Cell C innovation and has proved to be a popular offering amongst our prepaid base. We are pleased to be able to make the concept more widely available on all our prepaid vouchers,\u201d said Cell C CEO, <a title=\"Alan Knott-Craig\" href=\"http:\/\/businesstech.co.za\/forum\/showthread.php\/1642-Alan-Knott-Craig-%28Senior%29\">Alan Knott-Craig<\/a>.<\/p>\n<p>\u201cThis prepaid and Contract TopUp offering will be part of Cell C\u2019s standard product offering and is not merely a promotional offer. We know that customers are always delighted when we launch special offers, but we also know sometimes they want some continuity. This one will be around for a while,\u201d the CEO said.<\/p>\n<p>The pricing and free benefit values are expressed in the table below:<\/p>\n<div class=\"table-responsive\"><table class=\"table\" style=\"background-color: #f4f4f4; border-color: #fff; width: 100%;\" border=\"1\" cellpadding=\"5\">\n<tbody>\n<tr style=\"background-color: #21669d; font-weight: bold; color: #fff;\">\n<td>Recharge Band\/Value Recharged<\/td>\n<td>Recharge Credit<\/td>\n<td>Bonus Cell C to Cell C Minutes<\/td>\n<td>Bonus Cell C to Cell C SMS<\/td>\n<td>Bonus Data (MB)<\/td>\n<td>Bonus Reward Validity<\/td>\n<\/tr>\n<tr>\n<td>R5<\/td>\n<td style=\"vertical-align: middle;\" rowspan=\"11\">Value of the voucher loaded by the Customer<\/td>\n<td>5<\/td>\n<td>5<\/td>\n<td>5<\/td>\n<td>2 days<\/td>\n<\/tr>\n<tr>\n<td>R10<\/td>\n<td>10<\/td>\n<td>10<\/td>\n<td>10<\/td>\n<td>2 days<\/td>\n<\/tr>\n<tr>\n<td>R25<\/td>\n<td>25<\/td>\n<td>25<\/td>\n<td>25<\/td>\n<td>2 days<\/td>\n<\/tr>\n<tr>\n<td>R35<\/td>\n<td>35<\/td>\n<td>35<\/td>\n<td>35<\/td>\n<td>3 days<\/td>\n<\/tr>\n<tr>\n<td>R50<\/td>\n<td>50<\/td>\n<td>50<\/td>\n<td>50<\/td>\n<td>5 days<\/td>\n<\/tr>\n<tr>\n<td>R70<\/td>\n<td>70<\/td>\n<td>70<\/td>\n<td>70<\/td>\n<td>7 days<\/td>\n<\/tr>\n<tr>\n<td>R100<\/td>\n<td>150<\/td>\n<td>150<\/td>\n<td>150<\/td>\n<td>7 days<\/td>\n<\/tr>\n<tr>\n<td>R150<\/td>\n<td>400<\/td>\n<td>400<\/td>\n<td>400<\/td>\n<td>15 days<\/td>\n<\/tr>\n<tr>\n<td>R200<\/td>\n<td>600<\/td>\n<td>600<\/td>\n<td>600<\/td>\n<td>15 days<\/td>\n<\/tr>\n<tr>\n<td>R300<\/td>\n<td>900<\/td>\n<td>900<\/td>\n<td>900<\/td>\n<td>30 days<\/td>\n<\/tr>\n<tr>\n<td>\u2265 R500<\/td>\n<td>Unlimited<\/td>\n<td>1000<\/td>\n<td>1000<\/td>\n<td>30 days<\/td>\n<\/tr>\n<\/tbody>\n<\/table><\/div>\n<h3 class=\"my-4\">More Cell C news<\/h3>\n<p><a title=\"Cell C launches insurance for mobiles\" href=\"http:\/\/businesstech.co.za\/news\/mobile\/28867\/cell-c-launches-insurance-for-mobiles\/\"><strong>Cell C launches insurance for mobiles<\/strong><\/a><\/p>\n<p><a title=\"First Cell C LTE sites go live\" href=\"http:\/\/businesstech.co.za\/news\/telecommunications\/27385\/first-cell-c-lte-sites-go-live\/\"><strong>First Cell C LTE sites go live<\/strong><\/a><\/p>\n<p><a href=\"http:\/\/mybroadband.co.za\/news\/cellular\/63980-cell-c-lte-network-plans-emerge.html\"><strong>Cell C LTE network plans emerge<\/strong><\/a><\/p>\n<p><a href=\"http:\/\/mybroadband.co.za\/news\/cellular\/61356-cell-cs-lte-plans.html\"><strong>Cell C\u2019s LTE plans<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Cell C has boosted its position in the mobile pricing war by launching a new prepaid and TopUp product that offers unlimited on-net calls and free SMSes and data.<\/p>\n","protected":false},"author":10,"featured_media":19220,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_sma_x_autopost_status":"idle","_sma_x_autopost_error":"","_sma_x_post_id":"","_sma_x_attempts":0,"footnotes":""},"categories":[34],"tags":[42,26,5095,5094],"class_list":["post-30848","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mobile","tag-cell-c","tag-headline","tag-mobile-pricing","tag-supacharge"],"_links":{"self":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/30848","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/comments?post=30848"}],"version-history":[{"count":4,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/30848\/revisions"}],"predecessor-version":[{"id":30850,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/30848\/revisions\/30850"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media\/19220"}],"wp:attachment":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media?parent=30848"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/categories?post=30848"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/tags?post=30848"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}