For Euphoria Telecom, delivering positive and empowering customer experiences has always been of paramount importance and in 2019 the brand is proudly expanding upon this central principle by paying special attention to the sporting interests of its ever-expanding customer base.<\/p>\n
As Euphoria Telecom CEO John Woollam explains, \u201cWe have 4500+ happy customers\u00a0 across South Africa and we have built strong, long-term relationships with many of them over the years. Through that process we have come to understand that the majority of our customers have very similar hobbies and recreational sporting pursuits, with golf and cycling being two of the most popular pastimes.\u00a0 That\u2019s why we decided to move the Euphoria brand into the sporting space but we wanted to do it in an organic and authentic way. That\u2019s how the idea for Pitch & Pedal came about\u201d.<\/p>\n
Pitch & Pedal is a new sporting review portal curated exclusively for Euphoria Telecom by Ben Karpinski of The Bounce<\/a>.<\/strong><\/p>\n \u201cThrough Pitch & Pedal we are now extending our customer experience to a new level,\u201d says Woollam. \u201cBen is the prefect partner for us in this new venture. He has built a solid 35K+ following on Twitter alone and has become a popular sporting personality in his own right. He is passionate about creating compelling sporting content with broad-based appeal. We wanted to tap into Ben\u2019s extensive knowledge and experience in the the worlds of golf and cycling and pass those insights onto our customers who are always on the hunt for the best experiences in both of these arenas\u201d.<\/p>\n Pitch & Pedal which kicked off at the beginning of July, will provide Euphoria customers (and other avid sports enthusiasts) with the best golfing, road cycling and mountain biking news and reviews from across the country. Each month will see the release of a golf course review, a cycling event preview, an equipment review and mini podcast-style interviews with various well known cycling and golfing personalities.<\/p>\n “Through Pitch & Pedal we are now extending our customer experience to a new level, says Woollam\u201d. \u00a0\u201cIn addition to providing exciting and relevant sporting information, \u00a0our customers can now stand a chance to WIN some fantastic prizes every month. These include vouchers from the Pro Shop<\/a><\/strong> and Cycle Lab<\/a>.<\/strong> Both of those awesome brands are part of the Morecorp Group<\/a><\/strong> which is one of our newest national customers. ”<\/p>\n All Pitch & Pedal article and podcast content will be hosted in the BLOG section of the brand new Euphoria Telecom website<\/a><\/strong> and links will be posted on Euphoria\u2019s social pages (Facebook, LinkedIn and Twitter)<\/p>\n The very first Pitch & Pedal article is now live on the Euphoria website where Ben Karpinski reviews Royal Johannesburg & Kensington Golf Club \u2013 the East Course<\/a><\/strong>. This is undoubtedly one of Johannesburg\u2019s top golfing spots and was recently named Africa and South Africa\u2019s best course at the 2018 World Golf Awards. You can read Ben\u2019s in-depth review here: http:\/\/www.euphoria.co.za\/golf-course-review\/<\/a>.<\/strong><\/p>\n You can also listen to Ben\u2019s first podcast review of the popular Wines2Whales Cycle Race here: http:\/\/www.euphoria.co.za\/pitch2\/<\/a>.<\/strong><\/p>\n Since its inception back in 2009, Wines2Whales has become a real attraction on the mountain bike calendar with riders making special trips from around the country to enjoy 3 days of riding bliss.<\/p>\n Ben chatted to Seamus Allardice from the race team about what makes the race so special and why you should experience it no matter your level of competitiveness in the sport. For more on the race, and how to go about entering, click on through to https:\/\/wines2whales.com\/<\/a><\/strong>. July\u2019s Pitch & Pedal prize is a round of golf for 4 at Royal Johannesburg Golf Club.<\/p>\n