{"id":336641,"date":"2019-08-24T06:35:08","date_gmt":"2019-08-24T04:35:08","guid":{"rendered":"https:\/\/businesstech.co.za\/news\/?p=336641"},"modified":"2019-08-24T06:36:11","modified_gmt":"2019-08-24T04:36:11","slug":"how-to-launch-a-successful-isp-in-south-africa","status":"publish","type":"post","link":"https:\/\/businesstech.co.za\/news\/industry-news\/336641\/how-to-launch-a-successful-isp-in-south-africa\/","title":{"rendered":"How to launch a successful ISP in South Africa"},"content":{"rendered":"<p><a href=\"https:\/\/www.mindthespeed.co.za\/home\/fibre.fibre?utm_source=MyBroadband&amp;utm_medium=August_Article\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>Mind the Speed<\/strong><\/a>\u00a0recently launched new fibre-to-the-home products, offering consumers affordable ISP packages starting at R460 per month.<\/p>\n<p>New ISP services are launched all the time, but what made Mind the Speed\u2019s entrance into the market unique is the speed and success of its launch.<\/p>\n<p>The new\u00a0<a href=\"https:\/\/www.mindthespeed.co.za\/home\/fibre.fibre?utm_source=MyBroadband&amp;utm_medium=August_Article\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>Mind the Speed website<\/strong><\/a>, which includes fibre coverage-checking and an easy order process, was developed within weeks.<\/p>\n<p>After the website was ready, Mind the Speed launched an advertising and content marketing campaign to introduce their offering to the market.<\/p>\n<p>The response was amazing. Over 2,000 people visited their website and the company received numerous sign-ups from these visitors.<\/p>\n<h3 class=\"my-4\">The secret to their success<\/h3>\n<p>The secret to Mind the Speed\u2019s successful launch was it selecting the right software development and marketing partners.<\/p>\n<ul>\n<li><strong>Website Development<\/strong>\u00a0\u2013\u00a0<a href=\"http:\/\/www.codehesion.co.za\/?utm_source=MyBroadband\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>Codehesion<\/strong><\/a>, which is well known for producing world-class mobile apps and websites, developed Mind the Speed\u2019s new website and fibre portal.<\/li>\n<\/ul>\n<ul>\n<li><strong>Marketing<\/strong>\u00a0\u2013 Mind the Speed partnered with\u00a0<a href=\"https:\/\/business.mybroadband.co.za\/\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>MyBroadband<\/strong><\/a>\u00a0to launch an advertising and content marketing campaign.<\/li>\n<\/ul>\n<p>The marketing campaign involved banner adverts, home-page takeovers, pre-launch articles, and launch content.<\/p>\n<p>The response from the market exceeded expectations, with a large number of new website visitors and sign-ups for the new service.<\/p>\n<p>For more information about this successful launch, visit:\u00a0<a href=\"http:\/\/www.codehesion.co.za\/?utm_source=MyBroadband\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>Codehesion<\/strong><\/a>\u00a0or\u00a0<a href=\"https:\/\/business.mybroadband.co.za\/\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>MyBroadband<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A combination of a great website development company and excellent marketing saw Mind the Speed successfully launch its new fibre ISP service.<\/p>\n","protected":false},"author":10,"featured_media":336645,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10459],"tags":[13257,14253,2931],"class_list":["post-336641","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industry-news","tag-codehesion","tag-mind-the-speed","tag-mybroadband"],"_links":{"self":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/336641","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/comments?post=336641"}],"version-history":[{"count":1,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/336641\/revisions"}],"predecessor-version":[{"id":336643,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/336641\/revisions\/336643"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media\/336645"}],"wp:attachment":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media?parent=336641"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/categories?post=336641"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/tags?post=336641"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}