{"id":361290,"date":"2019-12-11T07:13:42","date_gmt":"2019-12-11T05:13:42","guid":{"rendered":"https:\/\/businesstech.co.za\/news\/?p=361290"},"modified":"2019-12-11T07:13:42","modified_gmt":"2019-12-11T05:13:42","slug":"new-top-end-apple-mac-pro-costs-around-r740000","status":"publish","type":"post","link":"https:\/\/businesstech.co.za\/news\/hardware\/361290\/new-top-end-apple-mac-pro-costs-around-r740000\/","title":{"rendered":"New top-end Apple Mac Pro costs around R740,000"},"content":{"rendered":"<p>Apple Inc started selling its new Mac Pro desktop computer on Tuesday, complete with eye-watering pricing options that can push the cost north of $50,000 (<span class=\"DFlfde SwHCTb\" data-precision=\"2\" data-value=\"740277.5\">740<\/span>,000).<\/p>\n<p>The new machine, built in Austin, Texas after Apple\u00a0<strong><a href=\"https:\/\/www.bloomberg.com\/news\/articles\/2019-09-23\/apple-s-new-mac-pro-to-be-assembled-in-texas-after-tariff-waiver\" target=\"_blank\" rel=\"noopener noreferrer\">got tariff relief<\/a> <\/strong>from the Trump administration, starts at $5,999 for specifications that some programmers, video editors, and photographers might consider measly.<\/p>\n<p>Fully loaded, the computer costs more than $52,000 (R769,600) and that\u2019s excluding the optional $400 wheels for easily moving the machine around an office.<\/p>\n<p>For some professional users, the cost of Apple\u2019s new computer is just part of doing business. But for most consumers, the Mac Pro\u2019s price is shocking. As one of the most expensive personal computers in the world, some Apple users quickly compared the cost to a car.<\/p>\n<div class=\"news-social-embedded\" data-original-url=\"http:\/\/twitter.com\/justicar\/statuses\/1204452229576568839\" data-social-media-type=\"twitter\">\n<blockquote class=\"twitter-tweet\">\n<p dir=\"ltr\" lang=\"en\">I\u2019m loving all these Mac Pro configurations that cost more than a luxury car or a significant portion of a mortgage.<\/p>\n<p>I mean, seriously?<\/p>\n<p>\u2014 Glenn White (@justicar) <a href=\"https:\/\/twitter.com\/justicar\/status\/1204452229576568839?ref_src=twsrc%5Etfw\">December 10, 2019<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<\/div>\n<p>The base product includes 256 gigabytes of storage, low for professional computers in the same price range. A 4 terabyte option is an extra $1,400. An 8 terabyte upgrade is coming later, according to Apple\u2019s website, but pricing hasn\u2019t been announced.<\/p>\n<p>To increase the computer\u2019s RAM memory from 32 gigabytes to 1.5 terabytes is $25,000 extra, the main reason the price can exceed $52,000. Apple said a version of the Mac Pro designed to be racked in data centers costs an extra $500 and will launch later.<\/p>\n<p>The Mac Pro does not include a display. Apple put a new Pro Display XDR on sale Tuesday for $4,999.<\/p>\n<p>The Mac Pro\u2019s pricing first came into focus in June when the company announced the product and said that a\u00a0<strong><a href=\"https:\/\/www.bloomberg.com\/news\/articles\/2019-06-03\/apple-just-announced-it-s-selling-a-mac-monitor-stand-for-999\" target=\"_blank\" rel=\"noopener noreferrer\">stand to hold the new monitor would cost an extra $999<\/a>.<\/strong><\/p>\n<p>The company also said on Tuesday that it is doubling the cash-back offer for the Apple Card on Apple hardware purchases to 6% until the end of the year. That could make such purchases just a little easier.<\/p>\n<hr \/>\n<p><strong>Read: <a href=\"https:\/\/businesstech.co.za\/news\/enterprise\/355481\/dimension-data-parent-ntt-is-offering-1-million-salaries-to-lure-researchers\/\" target=\"_blank\" rel=\"noopener noreferrer\">Dimension Data parent NTT is offering $1 million salaries to lure researchers<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Apple Inc started selling its new Mac Pro desktop computer on Tuesday, complete with eye-watering pricing options that can push the cost north of $50,000.<\/p>\n","protected":false},"author":59,"featured_media":361296,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[22],"tags":[51,26],"class_list":["post-361290","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-hardware","tag-apple","tag-headline"],"_links":{"self":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/361290","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/users\/59"}],"replies":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/comments?post=361290"}],"version-history":[{"count":2,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/361290\/revisions"}],"predecessor-version":[{"id":361300,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/361290\/revisions\/361300"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media\/361296"}],"wp:attachment":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media?parent=361290"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/categories?post=361290"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/tags?post=361290"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}