{"id":369368,"date":"2020-01-30T09:49:19","date_gmt":"2020-01-30T07:49:19","guid":{"rendered":"https:\/\/businesstech.co.za\/news\/?p=369368"},"modified":"2020-01-30T09:49:19","modified_gmt":"2020-01-30T07:49:19","slug":"massmart-counts-losses-as-high-as-r1-4-billion","status":"publish","type":"post","link":"https:\/\/businesstech.co.za\/news\/business\/369368\/massmart-counts-losses-as-high-as-r1-4-billion\/","title":{"rendered":"Massmart counts losses as high as R1.4 billion"},"content":{"rendered":"<p>Massmart will be restructuring its business in South Africa amid an expected full year loss of over R1.2 billion, and a massive decline in trading profit.<\/p>\n<p>The group published a trading update for the period ending 29 December 2019, warning of the staggering full-year loss due to tough trading conditions in South Africa.<\/p>\n<p>The company expects to report headline loss of between R1.13 billion and R1.22 billion for the year, down from headline earnings of R901.2 million in 2018 (as much as 236% lower).<\/p>\n<p>Headline losses per share are expected between 522 cents and 563 cents, down from HEPS of 416.5 cents before.<\/p>\n<p>Trading profit for the full year, before the impact of IFRS 16, is expected to be 73.0% to 83.0% lower than the prior-year trading profit of R2,068.9 million.<\/p>\n<p>Including the impact of IFRS 16, trading profit is expected to be 40% to 50% lower.<\/p>\n<p>The net loss, it said, is projected at between R1.2 billion and R1.4 billion.<\/p>\n<p><strong>South African struggles<\/strong><\/p>\n<p>Massmart said that the second half of 2019 was characterised by tough trading conditions, which included load shedding and consumers under pressure due to the creeping economy.<\/p>\n<p>&#8220;Economic growth contracted in Q3 2019, whilst Q4 2019 offered little relief,&#8221; it said.<\/p>\n<p>In addition to the material impact of trading disruptions and customer inconvenience caused by aggressive load-shedding in early December, consumers continued to prioritise spending on non-durables over spending on durable goods, it said.<\/p>\n<p>During the course of H2 2019, food sales increased by 3.3%, liquor sales increased by 0.4% while general merchandise sales &#8211; the group&#8217;s biggest and largest margin category &#8211; decreased by 2.6%. Home improvement sales increased by 1.9%.<\/p>\n<p>The group said it delivered a very strong Black Friday sales performance &#8211; unfortunately, this did not carry-over into the festive period, as sales growth in Q4 2019 was 0.5% as compared to the same period in 2018.<\/p>\n<p>Massdiscounters &#8211; which includes Dion Wired and Game &#8211; saw total sales for the 52 weeks of R19.8 billion, up only 0.3% up on last year.<\/p>\n<p>This was most notably impacted by lower consumer spending on durable goods, the group said, with comparable stores sales contracting by 2.1%.<\/p>\n<p>Durable goods include appliances, tools, electronics and similar products.<\/p>\n<p>Overall sales growth for H2 2019 was 0.9% (down from 5.5% in H1 2019) with comparable stores sales contracting by 0.3%.<\/p>\n<p><strong>Dion Wired and reorganisation\u00a0<\/strong><\/p>\n<p>At the start of January, Massmart said that it was in <strong><a href=\"https:\/\/businesstech.co.za\/news\/technology\/365828\/massmart-to-shut-down-dion-wired\/\" target=\"_blank\" rel=\"noopener noreferrer\">talks<\/a> <\/strong>with unions about store closures and jobs cuts.<\/p>\n<p>This includes a plan is to shutter the 23-store Dion-Wired chain and 11 Masscash wholesale outlets &#8211; impacting around 1,440 employees.<\/p>\n<p>While the group describes these as &#8216;potential&#8217; closures, it has said that the intention is to close the brand in the country. The closures are dependent on the outcome of the retrenchment process and consultations with unions.<\/p>\n<p>DionWired sales have come under pressure as low consumer confidence has affected sales of high price-ticket electronic items. Declining customer traffic into major shopping malls where some larger Dion Wired stores are based, has also impacted sales.<\/p>\n<p>Following a review of its retail and wholesale routes to market, and the associated rationalisation of the group, Massmart said it is now also overhauling its current operating model.<\/p>\n<p>As of 1 February 2020, the group said that it will be consolidating its four divisions &#8211; Masscash, Masswarehouse, Massbuild, and Massdiscounters &#8211; into just two units.<\/p>\n<ul>\n<li><strong>Massmart Retail<\/strong> &#8211; This unit will comprise of the Builders, Game, Dion-Wired and Cambridge Food trading brands. Llewellyn Walters, the current Builders chief executive, has been appointed as the chief executive of Massmart Retail;<\/li>\n<\/ul>\n<ul>\n<li><strong>Massmart Wholesale<\/strong> &#8211; This unit will comprise of the Makro, Shield and the Wholesale Cash &amp; Carry trading brands. Doug Jones, the current Makro chief executive, has been appointed as the chief executive of Massmart Wholesale.<\/li>\n<\/ul>\n<hr \/>\n<p><strong>Read: <a href=\"https:\/\/businesstech.co.za\/news\/technology\/365828\/massmart-to-shut-down-dion-wired\/\" target=\"_blank\" rel=\"noopener noreferrer\">Massmart to shut down Dion Wired<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Massmart will be restructuring its business in South Africa amid an expected full year loss of over R1 billion, and a massive decline in trading profit.<\/p>\n","protected":false},"author":10,"featured_media":16497,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9872],"tags":[26],"class_list":["post-369368","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","tag-headline"],"_links":{"self":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/369368","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/comments?post=369368"}],"version-history":[{"count":6,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/369368\/revisions"}],"predecessor-version":[{"id":369398,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/369368\/revisions\/369398"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media\/16497"}],"wp:attachment":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media?parent=369368"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/categories?post=369368"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/tags?post=369368"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}