{"id":3711,"date":"2012-01-20T10:39:36","date_gmt":"2012-01-20T10:39:36","guid":{"rendered":"http:\/\/businesstech.co.za\/news\/?p=3711"},"modified":"2012-01-20T10:41:00","modified_gmt":"2012-01-20T10:41:00","slug":"sa-consumers-spent-1-4bn-ebucks-over-festive-season","status":"publish","type":"post","link":"https:\/\/businesstech.co.za\/news\/internet\/3711\/sa-consumers-spent-1-4bn-ebucks-over-festive-season\/","title":{"rendered":"SA consumers spent 1.4bn eBucks over festive season"},"content":{"rendered":"<p>Despite industry predictions of a slow to solid festive season, SA consumers spent R140 million worth of eBucks over the period, a record for the First National Bank (FNB) initiative.<\/p>\n<p>eBucks saw the highest activity recorded over the 2011 festive season (October &#8211; December 2011) since its inception in 2000 &#8211; with members spending about 1.4 billion eBucks, equating to R140 million.<\/p>\n<p>This reflects a growth of 60% on the previous year&#8217;s festive season spend of R87 million.<\/p>\n<p>The boost in spend redemption ties in with World Wide Worx MD, Arthur Goldstuck, reporting on a 30% increase of South Africans spending time online in 2011, compared to 2010.<\/p>\n<p>According to eBucks CEO, Jolande Duvenage, members spent their eBucks on a range of items, including fuel, travel and airtime.<\/p>\n<p>Spend on fuel increased by 388% year-on-year, and travel spend grew by 70%.<\/p>\n<p>Spend on goods saw high-end products like the Apple iPad 2 being popular purchases, as well as lifestyle products and children&#8217;s toys.<\/p>\n<p>&#8220;The R140-million worth of eBucks spent during the last quarter strongly indicates that our members were looking for ways to extend their wallets,&#8221; concluded Duvenage.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Despite industry predictions of a slow to solid festive season, SA consumers spent R140 million worth of eBucks over the period.<\/p>\n","protected":false},"author":10,"featured_media":3719,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9882],"tags":[25,899,76,853,901],"class_list":["post-3711","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-internet","tag-active","tag-ebucks","tag-fnb","tag-south-africa","tag-spend"],"_links":{"self":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/3711","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/comments?post=3711"}],"version-history":[{"count":6,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/3711\/revisions"}],"predecessor-version":[{"id":3717,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/3711\/revisions\/3717"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media\/3719"}],"wp:attachment":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media?parent=3711"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/categories?post=3711"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/tags?post=3711"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}