{"id":374888,"date":"2020-02-18T10:27:51","date_gmt":"2020-02-18T08:27:51","guid":{"rendered":"https:\/\/businesstech.co.za\/news\/?p=374888"},"modified":"2020-02-18T10:44:01","modified_gmt":"2020-02-18T08:44:01","slug":"the-4-key-benefits-ai-provides-your-business","status":"publish","type":"post","link":"https:\/\/businesstech.co.za\/news\/industry-news\/374888\/the-4-key-benefits-ai-provides-your-business\/","title":{"rendered":"The 4 key benefits AI provides your business"},"content":{"rendered":"<p>AI has been a popular talking point in the technology field for years, yet many businesses haven\u2019t implemented effective AI solutions into their operations.<\/p>\n<p>These businesses are losing out on the significant benefits that AI can provide, and it is for this reason organisations should take note of Microsoft\u2019s AI 360 strategy.<\/p>\n<ul>\n<li><a href=\"https:\/\/www.microsoft.com\/mea\/ai\/?OCID=AID2420741_OLA_23222077_255435248_121653419&amp;utm_source=BusinessTech&amp;utm_medium=Article2&amp;utm_campaign=Feb2020\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>Download Microsoft\u2019s AI 360 strategy here<\/strong><\/a><\/li>\n<\/ul>\n<h3 class=\"my-4\"><strong>4 Key benefits of AI in business<\/strong><\/h3>\n<p>There are four key benefits of AI in the business sector. These benefits are discussed below.<\/p>\n<h3 class=\"my-4\"><strong>1. Engage customers<\/strong><\/h3>\n<p>Any opportunity to increase your customer engagement is something that should be prioritised &#8211; particularly in the 21<sup>st<\/sup> century, where it is difficult to grab and hold the attention of potential clients.<\/p>\n<p>This is just as important when a customer has an issue or query that needs to be resolved timeously.<\/p>\n<p>AI can drive customer engagement for your business thanks to its ability to optimise your current customer engagement processes.<\/p>\n<p>This includes the shortening of conversation cycles, providing advice to customers, and reducing the time taken until a resolution is found.<\/p>\n<h3 class=\"my-4\"><strong>2. Enable employees<\/strong><\/h3>\n<p>If you are not using AI effectively, your employees are spending valuable work hours performing mundane and simple tasks that could easily be undertaken by AI-powered systems.<\/p>\n<p>AI can also upskill your employees by offering improved and relevant organisational knowledge to them, allowing them to make better decisions.<\/p>\n<p>The effective utilisation of AI can also enhance the predictive capabilities of your staff, which in turn allows them to be prepared for the most likely business scenarios.<\/p>\n<h3 class=\"my-4\"><strong>3. Optimise operations<\/strong><\/h3>\n<p>Your business operations can be streamlined by implementing <a href=\"https:\/\/www.microsoft.com\/mea\/ai\/?OCID=AID2420741_OLA_23222077_255435248_121653419&amp;utm_source=BusinessTech&amp;utm_medium=Article2&amp;utm_campaign=Feb2020\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>AI<\/strong><\/a> effectively within your various processes.<\/p>\n<p>Features that can be implemented or optimised by AI within your business operations include intelligent prediction, deep insights, and operational efficiency.<\/p>\n<p>Operational efficiency is particularly important as it ensures that your business runs smoothly and doesn\u2019t waste resources \u2013 including time, money, and information.<\/p>\n<h3 class=\"my-4\"><strong>4. Transform products and services<\/strong><\/h3>\n<p>By transforming your products and services, you can stay ahead of your competitors within the market.<\/p>\n<p>Achieving such innovation requires advanced analytics and AI to be used in tandem.<\/p>\n<p>This, in turn, can enable the development and launching of new and improved products or value-added services, and will allow you to learn from any launch issues or challenges.<\/p>\n<h3 class=\"my-4\"><strong>Microsoft AI 360-degree model<\/strong><\/h3>\n<p>These benefits are one element of Microsoft\u2019s AI 360 model, which allows businesses to unlock the benefits of AI.<\/p>\n<p>\u201cTechnology is changing and developing all the time. The myriad, almost endless, of potential uses of AI are both exciting and overwhelming,\u201d said Microsoft.<\/p>\n<p>Its model is therefore designed to assist businesses by sparking conversations and providing strategic structure regarding how AI should figure in their digital transformation planning.<\/p>\n<p><a href=\"https:\/\/www.microsoft.com\/mea\/ai\/?OCID=AID2420741_OLA_23222077_255435248_121653419&amp;utm_source=BusinessTech&amp;utm_medium=Article2&amp;utm_campaign=Feb2020\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>Download the full whitepaper here<\/strong><\/a><strong>.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Businesses should consider looking into how AI can take their operations to the next level.<\/p>\n","protected":false},"author":57,"featured_media":160351,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10459],"tags":[26,169],"class_list":["post-374888","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industry-news","tag-headline","tag-microsoft"],"_links":{"self":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/374888","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/users\/57"}],"replies":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/comments?post=374888"}],"version-history":[{"count":2,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/374888\/revisions"}],"predecessor-version":[{"id":374908,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/374888\/revisions\/374908"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media\/160351"}],"wp:attachment":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media?parent=374888"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/categories?post=374888"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/tags?post=374888"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}