Playboy SA is to end its print run and go digital, it was reported on Wednesday.<\/p>\n
Editor Charl du Plessis told The Times that the “hurdle of conservative readers” had proved too much for the magazine.<\/p>\n
“We’re told from the consumer side that people don’t want to be seen buying playboy. Digital is a more private space, and that is where publishing is heading anyway,” he was quoted as saying.<\/p>\n
Du Plessis told the newspaper it was not that South Africans were conservative, but that they were hypocritical.<\/p>\n
In his opinion, many other men and women’s magazines often featured cruder material than Playboy SA, and for which they were not chastised.<\/p>\n
According to the Audit Bureau of Circulations of SA, the magazine’s total circulation dropped to 3839 at some point last year.<\/p>\n
Playboy was first published in South Africa from December 1993 to 1996, and was relaunched in March 2011.<\/p>\n
Another print title bites the dust<\/a><\/strong><\/p>\n Technical glitch delays BusinessDay paywall<\/strong><\/a><\/p>\n Paywalls in SA inevitable: expert<\/strong><\/a><\/p>\n Times Media confirms BDFM takeover<\/strong><\/a><\/p>\n