Many South African businesses are using the nationwide lockdown as an opportunity to innovate and prepare for when the country return to normal.<\/p>\n
One of the prominent focus areas for businesses is a strong mobile strategy, which includes building new smartphone apps to improve customer engagement and enhance productivity.<\/p>\n
With the pervasiveness of smartphones and tablets, many consumers are now demanding app-based services from companies.<\/p>\n
This is no surprise. Smartphone apps make it easy for clients to engage with businesses, which in turn leads to improved customer relations and increased loyalty.<\/p>\n
Many businesses are also using their apps to improve operational efficiency and increase staff productivity.<\/p>\n
These apps are particularly valuable for companies whose staff members are mobile, like remote workers and salespeople.<\/p>\n
They also make it easy to implement secure communications, company alerts, and location-based task tracking.<\/p>\n
Furthermore, an app can automate many tasks which previously needed hours of work from employees. This includes completing task-sheets and tracking work travel.<\/p>\n
Many business owners and executives have a good idea of what they want to achieve with a smartphone app. However, they do not have the skills to design and build the app.<\/p>\n