{"id":39726,"date":"2013-06-10T16:15:05","date_gmt":"2013-06-10T14:15:05","guid":{"rendered":"http:\/\/businesstech.co.za\/news\/?p=39726"},"modified":"2013-06-10T16:18:38","modified_gmt":"2013-06-10T14:18:38","slug":"tablet-popularity-booms-survey","status":"publish","type":"post","link":"https:\/\/businesstech.co.za\/news\/mobile\/39726\/tablet-popularity-booms-survey\/","title":{"rendered":"Tablet popularity booms: survey"},"content":{"rendered":"<p>More than one-third of Americans use a tablet computer, with the highest percentage of users in the 35-44 age group, a survey showed Monday.<\/p>\n<p>Tablet adoption has doubled over the past year, according to the Pew Internet Life survey of adults in April and May,<\/p>\n<p>Unlike smartphones, most popular with younger adults ages 18-34, the highest rates of tablet ownership was found among adults in their late 30s and early 40s.<\/p>\n<p>Some 49 percent of those in the 35-44 own a tablet computer, more than any other age group. Among those 65 or older, the figure was just 18 percent.<\/p>\n<p>The survey found half of adults with at least a college degree owned a tablet, significantly more than those at any other education level. And 56 percent of adults living in households making at least $75,000 per year said they have a tablet computer, compared with 20 percent of those making less than $30,000 per year.<\/p>\n<p>Research firm IDC said in a recent report that tablet sales globally are expected to grow 58.7 percent in 2013 to 229.3 million units.<\/p>\n<p>This would bring tablet shipments above those of portable PCs this year. And IDC said it expects tablet shipments to outpace the entire PC market by 2015.<\/p>\n<h3 class=\"my-4\">More on tablet growth<\/h3>\n<p><a title=\"Tablet shipments to surpass portable PCs in 2013\" href=\"http:\/\/businesstech.co.za\/news\/mobile\/38898\/tablet-shipments-to-surpass-portable-pcs-in-2013\/\"><strong>Tablet shipments to surpass portable PCs in 2013<\/strong><\/a><\/p>\n<p><a title=\"Apple: expect more gamechangers\" href=\"http:\/\/businesstech.co.za\/news\/electronics\/38866\/apple-expect-more-gamechangers\/\"><strong>Apple: expect more gamechangers<\/strong><\/a><\/p>\n<p><a title=\"Tablet sales are booming\" href=\"http:\/\/businesstech.co.za\/news\/mobile\/36994\/tablet-sales-are-booming\/\"><strong>Tablet sales are booming<\/strong><\/a><\/p>\n<p><strong><a title=\"Permalink to Steepest PC market decline yet for MEA\" href=\"http:\/\/businesstech.co.za\/news\/hardware\/36700\/steepest-pc-market-decline-yet-for-mea\/\" rel=\"bookmark\">Steepest PC market decline yet for MEA<\/a><\/strong><\/p>\n<p><strong><a title=\"Permalink to PC market losing out to tablets\" href=\"http:\/\/businesstech.co.za\/news\/electronics\/34931\/pc-market-losing-out-to-tablets\/\" rel=\"bookmark\">PC market losing out to tablets<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>More than one-third of Americans use a tablet computer, with the highest percentage of users in the 35-44 age group, a survey showed Monday.<\/p>\n","protected":false},"author":6,"featured_media":15531,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[34],"tags":[25,861,1111],"class_list":["post-39726","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mobile","tag-active","tag-survey","tag-tablet"],"_links":{"self":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/39726","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/comments?post=39726"}],"version-history":[{"count":3,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/39726\/revisions"}],"predecessor-version":[{"id":39728,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/39726\/revisions\/39728"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media\/15531"}],"wp:attachment":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media?parent=39726"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/categories?post=39726"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/tags?post=39726"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}