BusinessTech has shown exceptional growth this year and has increased its daily readership to over 1 million unique browsers.<\/p>\n
This has cemented BusinessTech\u2019s position as South Africa\u2019s largest business publication, with a monthly readership of over 6 million unique browsers.<\/p>\n
What makes BusinessTech stand out is the quality of its readers: C-level executives, business owners, and qualified professionals.<\/p>\n
BusinessTech editor Gareth Vorster said the Covid-19 pandemic has created a great deal of uncertainty for South African executives and business owners.<\/p>\n
They are now looking for trusted information to inform their business decisions, which is exactly what BusinessTech is providing to the market.<\/p>\n
\u201cBusinessTech leads in the provision of data-driven journalism, with accurate and up-to-the-minute news coverage of the pandemic, and its impact on the economy and people\u2019s livelihoods,\u201d said Vorster.<\/p>\n
\u201cWe will continue to ensure that our readers remain up to date with the latest business content as the country navigates its way through a recovery period.\u201d<\/p>\n
Every month 100,000 CEOs, 715,000 registered business owners, and 1.8 million business managers read BusinessTech.<\/p>\n
This sought-after audience has attracted many new advertisers who are now using the platform to speak directly to business decision makers.<\/p>\n
BusinessTech has shown exceptional results for banks, financial institutions, and business-to-business ICT companies.<\/p>\n
This, BusinessTech\u2019s Kevin Lancaster said, is because of the trust between BusinessTech and its readers.<\/p>\n
He said instead of pushing unwanted adverts to their readers, BusinessTech helps companies to create the right message for their audience.<\/p>\n
The response rate to these messages is much higher, as readers value the information.<\/p>\n","protected":false},"excerpt":{"rendered":"
C-level executives, business owners, and managers trust BusinessTech for the latest news.<\/p>\n","protected":false},"author":57,"featured_media":373978,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10459],"tags":[9982],"class_list":["post-399729","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industry-news","tag-businesstech"],"_links":{"self":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/399729","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/users\/57"}],"replies":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/comments?post=399729"}],"version-history":[{"count":1,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/399729\/revisions"}],"predecessor-version":[{"id":399733,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/399729\/revisions\/399733"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media\/373978"}],"wp:attachment":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media?parent=399729"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/categories?post=399729"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/tags?post=399729"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}