{"id":512068,"date":"2021-08-11T07:45:40","date_gmt":"2021-08-11T05:45:40","guid":{"rendered":"https:\/\/businesstech.co.za\/news\/?p=512068"},"modified":"2021-08-11T07:45:40","modified_gmt":"2021-08-11T05:45:40","slug":"how-to-reach-850000-business-owners-in-south-africa","status":"publish","type":"post","link":"https:\/\/businesstech.co.za\/news\/industry-news\/512068\/how-to-reach-850000-business-owners-in-south-africa\/","title":{"rendered":"How to reach 850,000 business owners in South Africa"},"content":{"rendered":"<p>Over 850,000 South African business owners read BusinessTech each month.<\/p>\n<p>This makes it the perfect place for companies who want to reach this influential audience to advertise.<\/p>\n<p>These business owners form part of BusinessTech&#8217;s large audience, which comprises over 6.7 million monthly readers.<\/p>\n<p>&#8220;As South Africa&#8217;s biggest business news website, we are the to go-to online platform for local business owners,&#8221; said Broad Media MD Kevin Lancaster.<\/p>\n<p>&#8220;This makes BusinessTech an attractive platform for advertisers who want to reach business owners in an affordable and effective manner.&#8221;<\/p>\n<h3 class=\"my-4\">How to advertise on BusinessTech<\/h3>\n<p>BusinessTech offers a range of advertising options, which all provide an excellent return on investment.<\/p>\n<p>The most popular and effective options are:<\/p>\n<ul>\n<li>Sponsored articles with Facebook, Twitter, and LinkedIn amplification.<\/li>\n<li>Premium display banners across desktop, mobile, and app.<\/li>\n<li>Business Talk video interviews.<\/li>\n<\/ul>\n<p>BusinessTech has seen a large increase in the number of companies booking the above-mentioned online advertising packages over the past 12 months.<\/p>\n<p>At the same time, a strong increase in the number of repeat bookings by clients has also taken place.<\/p>\n<p>This is thanks to the fact that people now spend much more time online for work and leisure, which makes online advertising a great way to reach your target audience.<\/p>\n<p>To find out more about advertising on BusinessTech, <a href=\"https:\/\/businesstech.co.za\/news\/advertising\/\" target=\"_blank\" rel=\"noopener\"><strong>visit the Advertising page.<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Over 850,000 South African business owners read BusinessTech each month.<\/p>\n","protected":false},"author":57,"featured_media":512072,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10459],"tags":[9982],"class_list":["post-512068","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industry-news","tag-businesstech"],"_links":{"self":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/512068","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/users\/57"}],"replies":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/comments?post=512068"}],"version-history":[{"count":10,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/512068\/revisions"}],"predecessor-version":[{"id":512190,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/512068\/revisions\/512190"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media\/512072"}],"wp:attachment":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media?parent=512068"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/categories?post=512068"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/tags?post=512068"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}