{"id":559428,"date":"2022-02-16T14:40:30","date_gmt":"2022-02-16T12:40:30","guid":{"rendered":"https:\/\/businesstech.co.za\/news\/?p=559428"},"modified":"2022-02-16T14:53:06","modified_gmt":"2022-02-16T12:53:06","slug":"mtn-reveals-new-logo","status":"publish","type":"post","link":"https:\/\/businesstech.co.za\/news\/mobile\/559428\/mtn-reveals-new-logo\/","title":{"rendered":"MTN reveals new logo"},"content":{"rendered":"<p>Telecommunications Group MTN has revealed a new logo ahead of an official brand refresh.<\/p>\n<p>The logo, which has been submitted to the Companies and Intellectual Property Commission for approval, will see the traditional yellow, blue and white logo replaced with a sleek black design.<\/p>\n<p>In an accompanying press release, MTN said it will make an official announcement at the end of February.<\/p>\n<p>&#8220;MTN Group\u2019s Ambition 2025, aimed at &#8216;Leading digital platforms for Africa\u2019s progress&#8217; has ushered in a new look that is aligned to our evolution from a telecommunications company to a technology company underpinned by one simple, consistent, yet striking brand.<\/p>\n<p>&#8220;Our commitment and focus to accelerate Africa\u2019s progress sees MTN revealing a refreshed brand identity and campaign from 27 February. The campaign is inspired by an insight that doing is a bridge between can and done, because all progress comes from action.&#8221;<\/p>\n<p>MTN chief sustainability and corporate affairs officer Nompilo Morafo said the new look aligns with their evolution from a telecommunications company to a technology company.<\/p>\n<p>\u201cOur commitment and focus to accelerate Africa\u2019s progress sees MTN revealing a refreshed brand identity and campaign from 27 February,\u201d said Morafo.<\/p>\n<p><a  data-lightbox=\"post-image\" href=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2022\/02\/MTN-new-logo1.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-559440\" src=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2022\/02\/MTN-new-logo1.png\" alt=\"\" width=\"640\" height=\"430\" srcset=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2022\/02\/MTN-new-logo1.png 640w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2022\/02\/MTN-new-logo1-300x202.png 300w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/a><\/p>\n<p><strong>MTN CIPC application<\/strong><\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2022\/02\/202202161432095519.pdf\" width=\"100%\" height=\"600\"><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\">\ufeff<\/span><\/iframe><\/p>\n<hr \/>\n<p><strong>Read: <a href=\"https:\/\/businesstech.co.za\/news\/telecommunications\/559052\/government-promises-to-give-every-south-african-10gb-of-free-data-a-month\/\" target=\"_blank\" rel=\"noopener\">Government promises to give every South African 10GB of free data a month<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Telecommunications Group MTN has revealed a new logo ahead of an official brand refresh.<\/p>\n","protected":false},"author":10,"featured_media":559442,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[34],"tags":[26,28],"class_list":["post-559428","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mobile","tag-headline","tag-mtn"],"_links":{"self":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/559428","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/comments?post=559428"}],"version-history":[{"count":6,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/559428\/revisions"}],"predecessor-version":[{"id":559464,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/559428\/revisions\/559464"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media\/559442"}],"wp:attachment":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media?parent=559428"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/categories?post=559428"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/tags?post=559428"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}