{"id":563814,"date":"2022-03-01T13:43:20","date_gmt":"2022-03-01T11:43:20","guid":{"rendered":"https:\/\/businesstech.co.za\/news\/?p=563814"},"modified":"2022-03-01T13:43:20","modified_gmt":"2022-03-01T11:43:20","slug":"how-to-reach-south-africas-biggest-business-audience-3","status":"publish","type":"post","link":"https:\/\/businesstech.co.za\/news\/industry-news\/563814\/how-to-reach-south-africas-biggest-business-audience-3\/","title":{"rendered":"How to reach South Africa\u2019s biggest business audience"},"content":{"rendered":"<p>BusinessTech is the best place to reach South Africa\u2019s key business decision makers, thanks to its position as the largest and most influential business news website in the country.<\/p>\n<p>Its leading position in the business space makes it the first website C-level executives, business owners, company directors, managers, and professionals visit each day.<\/p>\n<h3 class=\"my-4\">Who reads BusinessTech<\/h3>\n<p>BusinessTech is read by millions of C-level executives, business owners, company directors, managers, and professionals every month.<\/p>\n<p>A breakdown of BusinessTech\u2019s monthly South African audience is detailed below.<\/p>\n<ul>\n<li>CEO\/Director \u2013\u00a0<strong>131,800<\/strong><\/li>\n<li>Business Owner \u2013\u00a0<strong>856,900<\/strong><\/li>\n<li>Senior Management \u2013\u00a0<strong>712,200<\/strong><\/li>\n<li>Middle Management \u2013\u00a0<strong>1,331,800<\/strong><\/li>\n<li>Junior Management \u2013\u00a0<strong>1,085,000<\/strong><\/li>\n<\/ul>\n<p>These readers are highly influential in terms of purchasing decisions their businesses make, thanks to their positions of authority.<\/p>\n<p>This makes them an ideal target market for B2B advertising campaigns.<\/p>\n<h3 class=\"my-4\">Advertising on BusinessTech<\/h3>\n<p>BusinessTech offers a range of advertising options which makes it easy to reach its influential audience and achieve an excellent ROI on your marketing spend.<\/p>\n<p>This includes sponsored articles, social media promotions, site takeovers, video interviews, dedicated mailers, display banners, and more.<\/p>\n<p>To find out more about <a href=\"https:\/\/businesstech.co.za\/news\/advertising\/\" target=\"_blank\" rel=\"noopener\"><strong>advertising on BusinessTech, click here.<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>BusinessTech is the best place to reach South Africa\u2019s key business decision makers.<\/p>\n","protected":false},"author":57,"featured_media":488995,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10459],"tags":[9982],"class_list":["post-563814","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industry-news","tag-businesstech"],"_links":{"self":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/563814","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/users\/57"}],"replies":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/comments?post=563814"}],"version-history":[{"count":6,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/563814\/revisions"}],"predecessor-version":[{"id":563828,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/563814\/revisions\/563828"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media\/488995"}],"wp:attachment":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media?parent=563814"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/categories?post=563814"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/tags?post=563814"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}