A new survey published by financial services company, PwC, finds that chief executives in the communications industry are eying a strategic alliance or joint venture in the next year.<\/p>\n
PwC recently interviewed 39 communications CEOs in 25 countries across the world, as part of its 17th \u2018Annual Global CEO Survey\u2019, finding that partnerships feature prominently in their plans.<\/p>\n
The global survey results were based on interviews with 1,344 CEOs from 68 countries. In addition, 105 interviews were held with CEOs from South Africa.<\/p>\n
More than half of communications CEOs (54%) indicated that they are looking into a new strategic alliance or joint venture, while 44% of global respondents intend entering into a new joint venture or alliance in the next 12 months.<\/p>\n
Most CEOs want to improve their company\u2019s ability to innovate. And they\u2019re looking to strategic alliances or joint ventures to propel growth, PwC said.<\/p>\n
Global CEOs think that three defining trends will transform their businesses over the next five years: Technological advances such as the digital economy, social media, mobile devices and big data; demographic changes; and global shifts in economic power.<\/p>\n
Johan van Huyssteen, PwC Communications Leader for Southern Africa, said: \u201cSouth African CEOs regard technological advances as the most important trend, according to the survey.”<\/p>\n
“The digital revolution has put more power in the hands of more people than ever before. Collaborative networks are replacing conventional corporate models of operating, while consumers are swapping information and advice on the virtual airwaves.\u201d<\/p>\n
New geographies<\/strong><\/p>\n Growing market share, whether in existing markets or in new geographies, was also recognised as a big opportunity for business growth.<\/p>\n For communications CEOs it is interesting to note that looking beyond the BRICS (Brazil, Russia, India, China and South Africa), Mexico, Philippines, Singapore, Turkey and the UK were considered most important for growth prospects over the next three to five years.<\/p>\n Similarly South African CEOs across industry see growth opportunities coming from an increased share in existing markets (30%), 30% from new geographic markets, and 24% from product\/service innovation.<\/p>\n Nearly half of South African CEOs (43%) named other African countries as most important for their prospects for growth in the next 12 months, 29% named China and 23% the US.<\/p>\n CEOs\u2019 concerns<\/strong><\/p>\n South Africa\u2019s CEOs across all industries are contending with similar issues as their global counterparts, with the majority viewing over-regulation, exchange rate volatility and the slowdown in high-growth markets as barriers to business growth. Political and economic threats are also looming, as well an increasing tax burden.<\/p>\n Communications CEOs in particular are seriously concerned about cyber threats, including data security breaches, and the speed of technological change.<\/p>\n Communications CEOs on a global basis are concerned about the availability of key skills (62%).<\/p>\n Van Huyssteen said: \u201cTechnological advances are also expected to make it both easier and more difficult to find skilled workers.\u201d<\/p>\n They will make it easier by providing efficient new ways to recruit talent, by way of digital platforms, and allowing employees who might otherwise have had to leave the workforce to keep working.<\/p>\n But technology will also help competitors to poach good staff and talented individuals to set up independently. It will also raise the level of education that\u2019s required to perform many jobs.<\/p>\n Crowning the global entertainment king?<\/strong><\/a><\/p>\n PwC finds that chief executives in the communications industry are eying a strategic alliance or joint venture in the next year.<\/p>\n","protected":false},"author":10,"featured_media":45860,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[26,2407],"class_list":["post-57843","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-trending","tag-headline","tag-pwc"],"_links":{"self":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/57843","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/comments?post=57843"}],"version-history":[{"count":3,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/57843\/revisions"}],"predecessor-version":[{"id":57905,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/57843\/revisions\/57905"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media\/45860"}],"wp:attachment":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media?parent=57843"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/categories?post=57843"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/tags?post=57843"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}More on communications<\/h3>\n
Digital killed the drive-in<\/a><\/strong><\/h3>\n","protected":false},"excerpt":{"rendered":"