{"id":637069,"date":"2022-10-24T07:13:49","date_gmt":"2022-10-24T05:13:49","guid":{"rendered":"https:\/\/businesstech.co.za\/news\/?p=637069"},"modified":"2022-10-24T07:13:49","modified_gmt":"2022-10-24T05:13:49","slug":"why-south-africas-biggest-companies-advertise-on-businesstech","status":"publish","type":"post","link":"https:\/\/businesstech.co.za\/news\/industry-news\/637069\/why-south-africas-biggest-companies-advertise-on-businesstech\/","title":{"rendered":"Why South Africa&#8217;s biggest companies advertise on BusinessTech"},"content":{"rendered":"<p>South Africa&#8217;s biggest and most successful companies advertise on BusinessTech for two reasons:<\/p>\n<ul>\n<li>BusinessTech is the largest and most influential business news website in South Africa, and has a powerful audience.<\/li>\n<li>Digital marketing provides South African companies with the <a href=\"https:\/\/businesstech.co.za\/news\/industry-news\/634649\/getting-the-best-roi-for-your-advertising-spend\/\" target=\"_blank\" rel=\"noopener\"><strong>best return on investment<\/strong><\/a> for their marketing spend.<\/li>\n<\/ul>\n<p>Thanks to this effective combination, marketing campaigns on BusinessTech deliver exceptional results for our clients.<\/p>\n<h3 class=\"my-4\">BusinessTech&#8217;s audience<\/h3>\n<p>BusinessTech is read by C-level executives, business owners, company directors, managers, and professionals every day \u2013 and plays a key role in the business and personal lives of these readers.<\/p>\n<p>On a monthly basis, BusinessTech\u2019s readers include:<\/p>\n<ul>\n<li>CEO\/Director \u2013\u00a0<strong>131,000<\/strong><\/li>\n<li>Business Owner \u2013\u00a0<strong>856,000<\/strong><\/li>\n<li>Senior Management \u2013\u00a0<strong>712,000<\/strong><\/li>\n<li>Middle Management \u2013\u00a0<strong>1,331,000<\/strong><\/li>\n<li>Junior Management \u2013\u00a0<strong>1,085,000<\/strong><\/li>\n<\/ul>\n<p>These readers are the perfect audience for almost every South African business, thanks to the purchasing decision roles they hold in their companies and in their homes.<\/p>\n<h3 class=\"my-4\">Work with BusinessTech<\/h3>\n<p>BusinessTech offers excellent advertising options that make it easy to reach its audience.<\/p>\n<p>This includes sponsored articles with social media amplification, display takeovers, display banners, Business Talk interviews, custom videos, dedicated mailers, and more.<\/p>\n<p>BusinessTech also takes care of all aspects of an advertising campaign \u2013 including content creation, running the campaign, optimising its performance, and producing reports.<\/p>\n<p>To find out more about\u00a0<a href=\"https:\/\/businesstech.co.za\/news\/advertising\/\" target=\"_blank\" rel=\"noopener\"><strong>advertising on BusinessTech, click here.<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>South Africa&#8217;s biggest and most successful companies advertise on BusinessTech thanks to the excellent return on investment they receive.<\/p>\n","protected":false},"author":57,"featured_media":604498,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10459],"tags":[9982],"class_list":["post-637069","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industry-news","tag-businesstech"],"_links":{"self":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/637069","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/users\/57"}],"replies":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/comments?post=637069"}],"version-history":[{"count":3,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/637069\/revisions"}],"predecessor-version":[{"id":637073,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/637069\/revisions\/637073"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media\/604498"}],"wp:attachment":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media?parent=637069"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/categories?post=637069"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/tags?post=637069"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}