{"id":662911,"date":"2023-02-08T11:00:18","date_gmt":"2023-02-08T09:00:18","guid":{"rendered":"https:\/\/businesstech.co.za\/news\/?p=662911"},"modified":"2023-02-08T11:00:18","modified_gmt":"2023-02-08T09:00:18","slug":"build-trust-with-sponsored-articles-on-businesstech","status":"publish","type":"post","link":"https:\/\/businesstech.co.za\/news\/industry-news\/662911\/build-trust-with-sponsored-articles-on-businesstech\/","title":{"rendered":"Build trust with sponsored articles on BusinessTech"},"content":{"rendered":"<p>Sponsored articles are a great way to build trust in your brand and create awareness about your products.<\/p>\n<p>In fact, the <a href=\"https:\/\/mybroadband.co.za\/news\/industrynews\/436706-2022-digital-marketing-report-now-available-free-download.html\" target=\"_blank\" rel=\"noopener\"><strong><strong>Broad Media 2022 Digital Marketing Report<\/strong><\/strong><\/a> found that sponsored articles are the most trusted form of online advertising in South Africa.<\/p>\n<p>If you want to take advantage of this excellent marketing opportunity, you should work with BusinessTech \u2013 South Africa\u2019s largest and most influential business news website.<\/p>\n<p>BusinessTech boasts a big audience of South African C-level executives, business owners, company directors, managers, and professionals.<\/p>\n<p>These influential businesspeople read BusinessTech on a daily basis and have significant impacts on their organisations\u2019 purchasing decisions.<\/p>\n<p>They also are key decision makers within their households \u2013 so they are a great audience for both B2C and B2B products and solutions.<\/p>\n<h3 class=\"my-4\"><strong>Get featured on BusinessTech<\/strong><\/h3>\n<p>If you want to get featured on BusinessTech through sponsored articles, our passionate marketing team is ready to assist you.<\/p>\n<p>Once you have booked a package, you will be allocated an account manager, who will help you through the entire process \u2013 from getting an article written (if required), to getting it published to a targeted audience.<\/p>\n<p>Your account manager will also provide performance reports that help you see how effective your articles were.<\/p>\n<p>The full sponsored article package includes the following elements:<\/p>\n<ul>\n<li>Sponsored article published on BusinessTech<\/li>\n<li>Article posted to BusinessTech\u2019s Facebook, Twitter, and LinkedIn pages<\/li>\n<li>Targeted social media boost<\/li>\n<li>Article inclusion in the BusinessTech daily newsletter<\/li>\n<\/ul>\n<p><strong><a href=\"https:\/\/businesstech.co.za\/news\/advertising\/\" target=\"_blank\" rel=\"noopener\"><strong>Find out more about advertising with sponsored articles on BusinessTech.<\/strong><\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sponsored articles are a great way to build trust in your brand and create awareness about your products.<\/p>\n","protected":false},"author":57,"featured_media":662933,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10459],"tags":[9982],"class_list":["post-662911","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industry-news","tag-businesstech"],"_links":{"self":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/662911","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/users\/57"}],"replies":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/comments?post=662911"}],"version-history":[{"count":1,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/662911\/revisions"}],"predecessor-version":[{"id":662937,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/662911\/revisions\/662937"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media\/662933"}],"wp:attachment":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media?parent=662911"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/categories?post=662911"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/tags?post=662911"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}