{"id":674383,"date":"2023-03-22T12:57:07","date_gmt":"2023-03-22T10:57:07","guid":{"rendered":"https:\/\/businesstech.co.za\/news\/?p=674383"},"modified":"2023-03-22T12:57:07","modified_gmt":"2023-03-22T10:57:07","slug":"publish-sponsored-articles-on-businesstech-for-outstanding-roi","status":"publish","type":"post","link":"https:\/\/businesstech.co.za\/news\/industry-news\/674383\/publish-sponsored-articles-on-businesstech-for-outstanding-roi\/","title":{"rendered":"Publish sponsored articles on BusinessTech for outstanding ROI"},"content":{"rendered":"<p>If you want to build trust in your brand, products, and services, you should run sponsored articles on BusinessTech.<\/p>\n<p>As South Africa\u2019s largest and most influential business news website, BusinessTech has an impressive audience of C-level executives, business owners, company directors, managers, and professionals.<\/p>\n<p>These readers are key decision makers in their businesses and homes, making them the perfect target market for your marketing efforts.<\/p>\n<p>The best way to reach these readers is through sponsored articles \u2013 as proven by the <a href=\"https:\/\/mybroadband.co.za\/news\/industrynews\/480269-2023-south-african-digital-marketing-report-now-available-free-download.html?utm_source=TopAuto&amp;utm_medium=Article&amp;utm_campaign=March+2023\" target=\"_blank\" rel=\"noopener\"><strong>2023 Digital Marketing Report South Africa.<\/strong><\/a><\/p>\n<p>The report found the following:<\/p>\n<ul>\n<li>Online articles and reviews are by far the most effective way to provide business decision makers and consumers with information.<\/li>\n<li>Online articles are the most trusted form of online advertising.<\/li>\n<li>If respondents wanted to buy a new product or service for their business, they would trust online articles and reviews the most.<\/li>\n<\/ul>\n<p><a  data-lightbox=\"post-image\" href=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2022\/11\/BusinessTech.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-642401 aligncenter\" src=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2022\/11\/BusinessTech.jpg\" alt=\"\" width=\"1200\" height=\"800\" srcset=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2022\/11\/BusinessTech.jpg 1200w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2022\/11\/BusinessTech-300x200.jpg 300w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2022\/11\/BusinessTech-1024x683.jpg 1024w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2022\/11\/BusinessTech-768x512.jpg 768w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/a><\/p>\n<h3 class=\"my-4\"><strong>Feature on BusinessTech<\/strong><\/h3>\n<p>Our marketing team is ready to help you get featured on BusinessTech through sponsored articles.<\/p>\n<p>Once you have made a booking, your account manager will make the entire process seamless \u2013 from getting an article written (if required) to getting it published and promoted to your intended target audience.<\/p>\n<p>Your article will be posted to BusinessTech\u2019s Facebook, Twitter, and LinkedIn pages, and our marketing team will also give your content a social media boost.<\/p>\n<p>The article will be included in the BusinessTech daily newsletter, too, and once it has featured on all of these platforms, you will receive a comprehensive performance report.<\/p>\n<p><strong><a href=\"https:\/\/businesstech.co.za\/news\/advertising\/\" target=\"_blank\" rel=\"noopener\"><strong>Click here to learn more about advertising with sponsored articles on BusinessTech.<\/strong><\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>If you want to build trust in your brand, products, and services, you should run sponsored articles on BusinessTech.<\/p>\n","protected":false},"author":57,"featured_media":652163,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10459],"tags":[9982],"class_list":["post-674383","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industry-news","tag-businesstech"],"_links":{"self":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/674383","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/users\/57"}],"replies":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/comments?post=674383"}],"version-history":[{"count":2,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/674383\/revisions"}],"predecessor-version":[{"id":674389,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/674383\/revisions\/674389"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media\/652163"}],"wp:attachment":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media?parent=674383"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/categories?post=674383"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/tags?post=674383"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}