{"id":770442,"date":"2024-05-03T12:33:21","date_gmt":"2024-05-03T10:33:21","guid":{"rendered":"https:\/\/businesstech.co.za\/news\/?p=770442"},"modified":"2024-05-03T12:33:26","modified_gmt":"2024-05-03T10:33:26","slug":"pioneering-broll-auctions-and-sales-unlocks-real-estate-value-across-south-africa","status":"publish","type":"post","link":"https:\/\/businesstech.co.za\/news\/industry-news\/770442\/pioneering-broll-auctions-and-sales-unlocks-real-estate-value-across-south-africa\/","title":{"rendered":"Pioneering Broll Auctions and Sales unlocks real estate value across South Africa"},"content":{"rendered":"\n<p>Established over 40 years ago, Broll Auctions and Sales has a proud reputation for successful property transactions, with billions sold in commercial real estate across all asset classes.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong><a href=\"https:\/\/brollauctions.com\/?utm_source=BusinessTech&amp;utm_medium=Article&amp;utm_term=May+2024\" data-type=\"link\" data-id=\"https:\/\/brollauctions.com\/?utm_source=BusinessTech&amp;utm_medium=Article&amp;utm_term=May+2024\" target=\"_blank\" rel=\"noreferrer noopener\">Click here to find more auctions on the Broll website<\/a><\/strong><\/li>\n<\/ul>\n\n\n\n<p>Today the company, which operates across South Africa, leads the way in bringing cutting-edge property technology to improve real estate processes and create user-friendly platforms for buyers and sellers.<\/p>\n\n\n\n<p>\u201cAuctions are the preferred choice for commercial property transactions as it is the fastest and most straightforward way to unlock value for sellers,\u201d said Broll Auctions and Sales Chief Executive Officer, Norman Raad. <\/p>\n\n\n\n<p>\u201cOur extensive network of buyers, together with our brokers\u2019 deep understanding of market dynamics help sellers maximise returns through a competitive bidding environment which achieves the best possible market-related price.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>The evolution of property auctions<\/strong><\/h3>\n\n\n\n<p>Property auctions in South Africa may have originated through bank repossessions and distressed sales, but over the past three decades, the market has realised that auctions add significant value to the sale of any type of property.<\/p>\n\n\n\n<p>This ranges from warehousing to vacant land, retail centres to residential, filling stations to mixed-use properties, high rise apartment blocks and student accommodation.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Why choose to buy and sell on auction<\/strong><\/h3>\n\n\n\n<p>Many of the world\u2019s largest companies and listed funds use auctions as a sales tool to sell assets due to the transparent auction process which leads to quick disposals. <\/p>\n\n\n\n<p>All parties involved with any transaction have equal access to information, adding a level of integrity and credibility to the process. <\/p>\n\n\n\n<p>\u201cBuyers arrive at an auction with finance pre-approved. Contrary to how traditional estate agents operate, the buyer pays the commission, reducing costs for the seller,\u201d Raad said. <\/p>\n\n\n\n<p>\u201cThe benefit for a buyer is that know they are dealing with a serious seller who will sell at the right price, in line with market expectations, and getting fair value.\u201d<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/www.broll.com\/contact?utm_source=BusinessTech&amp;utm_medium=Article&amp;utm_term=May+2024\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Click here to contact Broll Auctions and Sales today<\/strong><\/a><\/li>\n<\/ul>\n\n\n\n<p>With a full suite of services, from property broking to valuations, marketing and advising on investment properties, choosing to sell with Broll means relying on years of expertise.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Going, Going, Gone<\/strong><\/h3>\n\n\n\n<p>Their upcoming auction, at Johannesburg\u2019s The Wanderers Club on May 22, will see 36 lots going under the hammer.<\/p>\n\n\n\n<p>\u201cRetail centres are trading well in South Africa at the moment, and we are bringing several solid opportunities to market this month,\u201d said Raad.<\/p>\n\n\n\n<p>A small 1782m\u00b2 retail centre in Brits Central hits the sweet spot for the current favoured centre size and is perfect for an owner who will feed off the foot traffic provided by a banking tenant. <\/p>\n\n\n\n<p>In Rustenberg, an expansive 6\u00a0300m\u00b2 retail centre with a diverse tenant mix as well as an office component attracts customers both on foot and in vehicles in this busy business district.<\/p>\n\n\n\n<p>In Johannesburg, Melville\u2019s 9\u00a0907m\u00b2 The Boulevard offers a prime leasehold opportunity for this well-tenanted corner retail centre with a strong anchor tenant and inviting cafes which are a hub for the area\u2019s eclectic mix of residents. The double-storey retail centre also has solar installed on its roof.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong><a href=\"https:\/\/onauction.brollauctions.com\/results\/retail\/for-sale\/johannesburg\/melville\/retail\/2707\/23-main-road\/?utm_source=BusinessTech&amp;utm_medium=Article&amp;utm_term=May+2024\" target=\"_blank\" rel=\"noreferrer noopener\">Click here to view The Boulevard&#8217;s listing on Broll&#8217;s website<\/a><\/strong><\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a  data-lightbox=\"post-image\" href=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2024\/05\/Melville-The-Boulevard-1-2.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2024\/05\/Melville-The-Boulevard-1-2-1024x576.jpg\" alt=\"\" class=\"wp-image-770517\" srcset=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2024\/05\/Melville-The-Boulevard-1-2-1024x576.jpg 1024w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2024\/05\/Melville-The-Boulevard-1-2-300x169.jpg 300w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2024\/05\/Melville-The-Boulevard-1-2-768x432.jpg 768w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2024\/05\/Melville-The-Boulevard-1-2-1536x864.jpg 1536w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2024\/05\/Melville-The-Boulevard-1-2.jpg 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure><\/div>\n\n\n<p><\/p>\n\n\n\n<p>In bustling Rosettenville, a 430m\u00b2 service station with high visibility and easy access makes this auction lot a convenient pit stop for fuel, snacks, and other essentials. The station pumps an average of 440\u00a0000 litres per month.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/onauction.brollauctions.com\/results\/commercial\/for-sale\/johannesburg\/rosettenville\/service-station\/2578\/cnr-geranium-diagonal-street-rosettenville\/?utm_source=BusinessTech&amp;utm_medium=Article&amp;utm_term=May+2024\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Click here to view this listing on Broll&#8217;s website<\/strong><\/a><\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a  data-lightbox=\"post-image\" href=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2024\/05\/Sasol-1.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"631\" src=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2024\/05\/Sasol-1-1024x631.png\" alt=\"\" class=\"wp-image-770516\" srcset=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2024\/05\/Sasol-1-1024x631.png 1024w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2024\/05\/Sasol-1-300x185.png 300w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2024\/05\/Sasol-1-768x473.png 768w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2024\/05\/Sasol-1.png 1164w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure><\/div>\n\n\n<p><\/p>\n\n\n\n<p>Staying in Johannesburg, a Parktown heritage home by architect Sir Herbert Baker offers a versatile residential or commercial opportunity. <\/p>\n\n\n\n<p>This extensive home, designed in the 1900s, offers a main house, summer house, additional summer house and entertainment area, and has striking rock cladding which is not only elegant but timeless and durable.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong><a href=\"https:\/\/onauction.brollauctions.com\/results\/commercial\/for-sale\/johannesburg\/parktown\/business\/2609\/3-rockridge-road-parktown\/?utm_source=BusinessTech&amp;utm_medium=Article&amp;utm_term=May+2024\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Click here to view Parktown&#8217;s listing on Broll&#8217;s website<\/strong><\/a><\/strong><\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a  data-lightbox=\"post-image\" href=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2024\/05\/Parktown-Rockridge-Road.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2024\/05\/Parktown-Rockridge-Road-1024x576.jpg\" alt=\"\" class=\"wp-image-770509\" srcset=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2024\/05\/Parktown-Rockridge-Road-1024x576.jpg 1024w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2024\/05\/Parktown-Rockridge-Road-300x169.jpg 300w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2024\/05\/Parktown-Rockridge-Road-768x432.jpg 768w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2024\/05\/Parktown-Rockridge-Road.jpg 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure><\/div>\n\n\n<p>In the Western Cape, a commercial block on Paarl\u2019s Main Road is expected to attract heated bidding. <\/p>\n\n\n\n<p>Built in a Cape Dutch style, the building, which varies between two and four storeys, is well positioned and has the bonus of having private parking area to the rear. The property is offered with a leaseback clause.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/onauction.brollauctions.com\/results\/commercial\/for-sale\/paarl\/lemoenkloof\/building\/2591\/328-main-road-paarl\/?utm_source=BusinessTech&amp;utm_medium=Article&amp;utm_term=May+2024\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Click here to view this listing on Broll&#8217;s website<\/strong><\/a><\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a  data-lightbox=\"post-image\" href=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2024\/05\/Paarl-Western-Cape.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2024\/05\/Paarl-Western-Cape-1024x768.jpg\" alt=\"\" class=\"wp-image-770513\" srcset=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2024\/05\/Paarl-Western-Cape-1024x768.jpg 1024w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2024\/05\/Paarl-Western-Cape-300x225.jpg 300w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2024\/05\/Paarl-Western-Cape-768x576.jpg 768w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2024\/05\/Paarl-Western-Cape.jpg 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure><\/div>\n\n\n<p><\/p>\n\n\n\n<p>Broll\u2019s bidder registration process allows prospective buyers to participate in auctions either in person or online, creating greater accessibility and convenience.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Matching buyers with sellers<\/strong><\/h3>\n\n\n\n<p>\u201cWith our track record of success, Broll has earned the trust and confidence of buyers who know that our auctions feature a diverse range of properties from different locations, different price points and across various asset classes.&#8221; <\/p>\n\n\n\n<p>&#8220;Whether you want office space, industrial warehousing or a hospitality property, we can help prospective buyers align with their investment objectives,\u201d Raad said.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a  data-lightbox=\"post-image\" href=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2024\/05\/Broll-Auction.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"719\" src=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2024\/05\/Broll-Auction-1024x719.jpg\" alt=\"\" class=\"wp-image-770515\" srcset=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2024\/05\/Broll-Auction-1024x719.jpg 1024w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2024\/05\/Broll-Auction-300x211.jpg 300w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2024\/05\/Broll-Auction-768x539.jpg 768w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2024\/05\/Broll-Auction.jpg 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p><strong><a href=\"https:\/\/onauction.brollauctions.com\/results\/auctions\/?advanced_search=fefcf213041a60e6d3d5e8bdc9177bcc&amp;utm_source=BusinessTech&amp;utm_medium=Article&amp;utm_term=May+2024\" target=\"_blank\" rel=\"noreferrer noopener\">Click here to find your ideal listing on Broll&#8217;s website<\/a><\/strong>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Established over 40 years ago, Broll Auctions and Sales has a proud reputation for successful property transactions, with billions sold in commercial real estate across all asset classes.<\/p>\n","protected":false},"author":57,"featured_media":770497,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10459],"tags":[18482],"class_list":["post-770442","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industry-news","tag-broll-auctions-and-sales"],"_links":{"self":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/770442","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/users\/57"}],"replies":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/comments?post=770442"}],"version-history":[{"count":6,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/770442\/revisions"}],"predecessor-version":[{"id":770526,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/770442\/revisions\/770526"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media\/770497"}],"wp:attachment":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media?parent=770442"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/categories?post=770442"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/tags?post=770442"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}