{"id":788841,"date":"2024-09-01T09:44:56","date_gmt":"2024-09-01T07:44:56","guid":{"rendered":"https:\/\/businesstech.co.za\/news\/?p=788841"},"modified":"2024-09-01T09:46:18","modified_gmt":"2024-09-01T07:46:18","slug":"businesstechs-massive-readership-growth-in-2024","status":"publish","type":"post","link":"https:\/\/businesstech.co.za\/news\/industry-news\/788841\/businesstechs-massive-readership-growth-in-2024\/","title":{"rendered":"BusinessTech&#8217;s massive readership growth in 2024"},"content":{"rendered":"\n<p>BusinessTech &#8211; South Africa&#8217;s largest and most influential business publication &#8211; has seen incredible audience growth in 2024.<\/p>\n\n\n\n<p>The latest IAB SA statistics show that BusinessTech was read by over 6 million people in July &#8211; putting it well ahead of its competitors.<\/p>\n\n\n\n<p>What makes BusinessTech&#8217;s performance even more impressive is that the large majority of its readers are C-level executives, business owners, company directors, managers, and professionals.<\/p>\n\n\n\n<p>The large majority of BusinessTech&#8217;s readers are also purchasing decision-makers in their homes and businesses.<\/p>\n\n\n\n<p>The graph below details BusinessTech&#8217;s strong readership growth in 2024.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a  data-lightbox=\"post-image\" href=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2024\/08\/BusinessTechs-readership-growth-in-2024.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"784\" src=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2024\/08\/BusinessTechs-readership-growth-in-2024-1024x784.jpg\" alt=\"\" class=\"wp-image-788843\" srcset=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2024\/08\/BusinessTechs-readership-growth-in-2024-1024x784.jpg 1024w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2024\/08\/BusinessTechs-readership-growth-in-2024-300x230.jpg 300w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2024\/08\/BusinessTechs-readership-growth-in-2024-768x588.jpg 768w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2024\/08\/BusinessTechs-readership-growth-in-2024.jpg 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">How to partner with BusinessTech<\/h3>\n\n\n\n<p>BusinessTech&#8217;s position as South Africa&#8217;s largest and most influential business publication makes it an ideal place for companies to advertise.<\/p>\n\n\n\n<p>By advertising on BusinessTech, companies are able to reach its audience of executives, directors, business owners, managers, and purchasing decision-makers.<\/p>\n\n\n\n<p>BusinessTech&#8217;s most popular advertising options include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Sponsored Articles<\/li>\n\n\n\n<li>Podcast Interviews<\/li>\n\n\n\n<li>Homepage Takeovers<\/li>\n\n\n\n<li>Display Branding<\/li>\n<\/ul>\n\n\n\n<p>South Africa&#8217;s top companies taking advantage of BusinessTech&#8217;s powerful advertising products include Standard Bank, Discovery, MTN, Takealot, Vodacom, Samsung, Suzuki, EY, Coronation, Altron, and many more.<\/p>\n\n\n\n<p>To find out more about <strong><a href=\"https:\/\/businesstech.co.za\/news\/advertising\/\" target=\"_blank\" rel=\"noreferrer noopener\">advertising on BusinessTech, click here.<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>BusinessTech &#8211; South Africa&#8217;s largest and most influential business publication &#8211; has seen incredible audience growth in 2024.<\/p>\n","protected":false},"author":57,"featured_media":788845,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10459],"tags":[15989,9982],"class_list":["post-788841","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industry-news","tag-broad-media","tag-businesstech"],"_links":{"self":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/788841","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/users\/57"}],"replies":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/comments?post=788841"}],"version-history":[{"count":3,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/788841\/revisions"}],"predecessor-version":[{"id":789087,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/788841\/revisions\/789087"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media\/788845"}],"wp:attachment":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media?parent=788841"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/categories?post=788841"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/tags?post=788841"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}