{"id":796287,"date":"2024-10-20T13:11:03","date_gmt":"2024-10-20T11:11:03","guid":{"rendered":"https:\/\/businesstech.co.za\/news\/?p=796287"},"modified":"2024-10-20T13:11:09","modified_gmt":"2024-10-20T11:11:09","slug":"the-ultimate-black-friday-2024-marketing-tool-for-south-african-businesses","status":"publish","type":"post","link":"https:\/\/businesstech.co.za\/news\/industry-news\/796287\/the-ultimate-black-friday-2024-marketing-tool-for-south-african-businesses\/","title":{"rendered":"The ultimate Black Friday 2024 marketing tool for South African businesses"},"content":{"rendered":"\n<p>Sponsored articles are the best way to promote your Black Friday deals and increase your sales this November.<\/p>\n\n\n\n<p>Extensive research has found that sponsored articles are the most trusted form of online advertising in South Africa and the best way to engage purchasing decision-makers.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/businesstech.co.za\/news\/advertising\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Click here to contact the BusinessTech marketing team.<\/strong><\/a><\/li>\n<\/ul>\n\n\n\n<p>The 2024 Digital Marketing Report South Africa found that 82% of respondents use online articles and reviews to find information about new products and services.<\/p>\n\n\n\n<p>The report also found that 76% of respondents trust online articles and reviews more than any other form of advertising when looking for new products and services to buy.<\/p>\n\n\n\n<p>With Black Friday the time of year when customers are most active in seeking great deals, you must prioritise publishing sponsored articles on the largest digital platforms in South Africa this November.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">The right platform<\/h3>\n\n\n\n<p>Choosing the right online platform for your sponsored articles is essential to maximise your sale\u2019s reach \u2013 and BusinessTech is the best way to go.<\/p>\n\n\n\n<p>As South Africa\u2019s largest business news website, BusinessTech boasts over five million monthly readers \u2013 ensuring your Black Friday deals reach a large audience of purchasing decision-makers.<\/p>\n\n\n\n<p>BusinessTech\u2019s readers include C-level executives, business owners, company directors, managers, and professionals \u2013 all of whom will be looking for great deals for themselves and their businesses.<\/p>\n\n\n\n<p>Our marketing team will manage the entire process of getting your sponsored articles featured on BusinessTech \u2013 including writing the articles on your company\u2019s behalf, publishing them on BusinessTech, and promoting them on social media.<\/p>\n\n\n\n<p><a href=\"https:\/\/businesstech.co.za\/news\/advertising\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Click here to contact the BusinessTech marketing team.<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sponsored articles put your Black Friday deals in front of millions of South Africans who are actively looking to spend this November.<\/p>\n","protected":false},"author":57,"featured_media":796288,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10459],"tags":[20683,9982],"class_list":["post-796287","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industry-news","tag-black-friday-2024","tag-businesstech"],"_links":{"self":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/796287","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/users\/57"}],"replies":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/comments?post=796287"}],"version-history":[{"count":6,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/796287\/revisions"}],"predecessor-version":[{"id":796299,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/796287\/revisions\/796299"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media\/796288"}],"wp:attachment":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media?parent=796287"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/categories?post=796287"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/tags?post=796287"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}