{"id":798017,"date":"2024-11-10T13:00:00","date_gmt":"2024-11-10T11:00:00","guid":{"rendered":"https:\/\/businesstech.co.za\/news\/?p=798017"},"modified":"2024-11-08T15:51:00","modified_gmt":"2024-11-08T13:51:00","slug":"top-trends-for-property-buyers-and-investors-to-look-out-for-in-2025","status":"publish","type":"post","link":"https:\/\/businesstech.co.za\/news\/property\/798017\/top-trends-for-property-buyers-and-investors-to-look-out-for-in-2025\/","title":{"rendered":"Top trends for property buyers and investors to look out for in 2025"},"content":{"rendered":"\n<p>The South African real estate market in 2025 is anticipated to witness notable trends shaped by evolving economic factors, changing consumer behaviours, and increased focus on sustainable development. <\/p>\n\n\n\n<p>This is the view presented by John Herbst, CEO of&nbsp;Fine &amp; Country Sub-Saharan Africa, who said that &#8220;the real estate market is set to be shaped by both practical and aspirational needs, balancing affordability with sustainability and technological innovation.&#8221;<\/p>\n\n\n\n<p>&#8220;This diversified approach will likely draw a wider range of investors, while giving residents more accessible, sustainable living options,&#8221; said Herbst. <\/p>\n\n\n\n<p>The property CEO outlined five key trends that he predicts will shape the country&#8217;s real estate market, being: <\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Efficient living;<\/li>\n\n\n\n<li>Technology;<\/li>\n\n\n\n<li>Sustainable and impact investing;<\/li>\n\n\n\n<li>High-end and lifestyle properties;<\/li>\n\n\n\n<li>Economic resilience through diversified investment opportunities.<\/li>\n<\/ul>\n\n\n\n<p><strong>Efficient living:<\/strong><\/p>\n\n\n\n<p>Herbst said that young professionals, in particular, are looking for properties that balances location, affordability, and accessibility. <\/p>\n\n\n\n<p>&#8220;This trend highlights a growing interest in urban spaces designed for efficient living, whether through shared amenities or sustainable design elements that lower maintenance costs over time.<\/p>\n\n\n\n<p>&#8220;While high-end properties continue to perform well, the increased demand for mid-tier housing points to shifts in the buyer demographic and economic landscape,&#8221; said the Fine &amp; Country Sub-Saharan Africa CEO.<\/p>\n\n\n\n<p><strong>Technology:<\/strong><\/p>\n\n\n\n<p>Herbst said that the adoption of technology is becoming a critical element for real estate growth. <\/p>\n\n\n\n<p>This includes online property management systems and streamlined processes for buying and selling properties. <\/p>\n\n\n\n<p>This digital shift caters to tech-savvy buyers and improves market accessibility, allowing international buyers to explore South African properties without needing to visit physically.&nbsp;<\/p>\n\n\n\n<p><strong>Sustainable and impact investing<\/strong>:<\/p>\n\n\n\n<p>&#8220;Driven by global sustainability trends, more South African properties are being designed with energy-efficient solutions, such as solar power and green building practices,&#8221; said Herbst.<\/p>\n\n\n\n<p>He added that the African Continental Free Trade Area (AfCFTA) is also expected to positively influence real estate by creating a &#8220;more unified African market&#8221;, facilitating easier cross-border investments, and encouraging developers to build sustainably. <\/p>\n\n\n\n<p>&#8220;For investors, properties that align with sustainable goals offer not only potential financial returns but also contribute positively to the environment and community development\u200b,&#8221; said Herbst.<\/p>\n\n\n\n<p><strong>High-end and lifestyle properties<\/strong>\u00a0<\/p>\n\n\n\n<p>While the affordable segment is gaining traction, Herbst has observed that there is still robust demand for premium properties that offer a comprehensive lifestyle experience. <\/p>\n\n\n\n<p>In urban hubs like Cape Town and Johannesburg, mixed-use developments and luxury residences with amenities such as fitness centres, coworking spaces, and communal green areas are recorded as being very popular. <\/p>\n\n\n\n<p>&#8220;These high-end developments are increasingly aimed at meeting both local and international buyers\u2019 expectations for exclusive, lifestyle-oriented properties,&#8221; said Herbst.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-businesstech wp-block-embed-businesstech\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"wp-embedded-content\" data-secret=\"n2tK0TjBEn\"><a href=\"https:\/\/businesstech.co.za\/news\/property\/787213\/7-game-changer-developments-for-south-africa\/\">7 &#8216;game changer&#8217; developments for South Africa<\/a><\/blockquote><iframe loading=\"lazy\" class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; clip: rect(1px, 1px, 1px, 1px);\" title=\"&#8220;7 &#8216;game changer&#8217; developments for South Africa&#8221; &#8212; BusinessTech\" src=\"https:\/\/businesstech.co.za\/news\/property\/787213\/7-game-changer-developments-for-south-africa\/embed\/#?secret=3RTg944Z5e#?secret=n2tK0TjBEn\" data-secret=\"n2tK0TjBEn\" width=\"500\" height=\"282\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p><strong>Economic resilience through diversified investment opportunities\u00a0<\/strong><\/p>\n\n\n\n<p>&#8220;As investors aim to diversify, South African real estate presents a favourable option due to its robust market foundations and potential for long-term returns,&#8221; said the CEO.<\/p>\n\n\n\n<p>He said that key economic areas like Johannesburg and Cape Town are expected to see sustained demand in both residential and commercial properties. <\/p>\n\n\n\n<p>However, this diversification is not limited to local buyers; &#8220;South Africa&#8217;s investment appeal remains strong internationally due to its developed infrastructure and competitive real estate market\u200b,&#8221; he added.<\/p>\n\n\n\n<p>Overall, &#8220;the real estate market is set to be shaped by both practical and aspirational needs, balancing affordability with sustainability and technological innovation. <\/p>\n\n\n\n<p>&#8220;This diversified approach will likely draw a wider range of investors, while giving residents more accessible, sustainable living options,&#8221; explained Herbst.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p><strong>Read: <a href=\"https:\/\/businesstech.co.za\/news\/property\/797508\/6-new-shopping-malls-launching-in-south-africa\/\">6 new shopping malls launching in South Africa<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>John Herbst, CEO of\u00a0Fine &#038; Country Sub-Saharan Africa, has shared what he sees as the34 top trends for buyers and investors in the South African real estate market.<\/p>\n","protected":false},"author":101,"featured_media":786651,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12755],"tags":[20239,26,4038],"class_list":["post-798017","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-property","tag-fine-country-sub-saharan-africa","tag-headline","tag-property"],"_links":{"self":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/798017","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/users\/101"}],"replies":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/comments?post=798017"}],"version-history":[{"count":7,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/798017\/revisions"}],"predecessor-version":[{"id":799107,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/798017\/revisions\/799107"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media\/786651"}],"wp:attachment":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media?parent=798017"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/categories?post=798017"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/tags?post=798017"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}