{"id":809038,"date":"2025-01-30T08:47:28","date_gmt":"2025-01-30T06:47:28","guid":{"rendered":"https:\/\/businesstech.co.za\/news\/?p=809038"},"modified":"2025-01-30T08:47:34","modified_gmt":"2025-01-30T06:47:34","slug":"asus-announces-all-new-zenbook-a14","status":"publish","type":"post","link":"https:\/\/businesstech.co.za\/news\/industry-news\/809038\/asus-announces-all-new-zenbook-a14\/","title":{"rendered":"ASUS announces all-new Zenbook A14"},"content":{"rendered":"\n<p>ASUS today announced the groundbreaking Zenbook A14 (UX3407) \u2014 the lightest 14-inch Copilot+ PC on the market, and the first all-Ceraluminum ASUS laptop.<\/p>\n\n\n\n<p>Zenbook A14 is also the first Zenbook model powered by the latest Snapdragon X Series AI-enabled processors.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong><a href=\"https:\/\/www.asus.com\/za\/laptops\/for-home\/zenbook\/asus-zenbook-a14-ux3407\/?utm_source=BusinessTech&amp;utm_medium=media&amp;utm_campaign=q1_25_media_5\" data-type=\"link\" data-id=\"https:\/\/www.asus.com\/za\/laptops\/for-home\/zenbook\/asus-zenbook-a14-ux3407\/?utm_source=BusinessTech&amp;utm_medium=media&amp;utm_campaign=q1_25_media_5\" target=\"_blank\" rel=\"noreferrer noopener\">Click here to learn more about the groundbreaking Zenbook A14.<\/a><\/strong><\/li>\n<\/ul>\n\n\n\n<p>Zenbook A14 redefines lightweight laptops, addressing traditional challenges like durability, performance, cooling, battery life, limited ports, and cost. <\/p>\n\n\n\n<p>Its all-Ceraluminum chassis is ultra-light at under 980g, durable, and low maintenance, designed for everyday use.<\/p>\n\n\n\n<p>Snapdragon X Series processors deliver outstanding power efficiency and performance with multi-working-day battery life, and the dual-fan thermal system ensures optimal cooling and boosts CPU TDP up to 45W with minimal noise. <\/p>\n\n\n\n<p>As a Copilot+ PC, it enhances productivity and creativity with advanced AI capabilities.<\/p>\n\n\n\n<p>The intuitive design includes an enlarged touchpad supporting Smart Gestures and a versatile range of I\/O ports. <\/p>\n\n\n\n<p>Seamless integration with Windows Phone Link and Snapdragon Seamless lets users answer calls, manage notifications, and transfer files directly from the laptop.<\/p>\n\n\n\n<p>Users can even turn their phone into a webcam.<\/p>\n\n\n\n<p>Entertainment shines with the FHD ASUS Lumina OLED display and a powerful super-linear speaker system, offering a cinematic experience. <\/p>\n\n\n\n<p>Security is robust with the Microsoft Pluton processor and Windows passkeys for secure authentication storage. <\/p>\n\n\n\n<p>AI-driven features like the AI IR Camera system provide facial recognition for automatic login and logout, Adaptive Lock, and Adaptive Dimming, ensuring enhanced privacy and usability. <\/p>\n\n\n\n<p>With its lightweight design, robust performance, and advanced features, Zenbook A14 is a true game-changer in portable computing.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a  data-lightbox=\"post-image\" href=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/01\/ASUS-Zenbook-Duo.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/01\/ASUS-Zenbook-Duo-1024x576.png\" alt=\"\" class=\"wp-image-809085\" srcset=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/01\/ASUS-Zenbook-Duo-1024x576.png 1024w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/01\/ASUS-Zenbook-Duo-300x169.png 300w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/01\/ASUS-Zenbook-Duo-768x432.png 768w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/01\/ASUS-Zenbook-Duo.png 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Unload: Sub-1kg all-Ceraluminum design<\/strong><\/h2>\n\n\n\n<p>Weighing in at under 1 kg, Zenbook A14 sets the new benchmark for ultraportable Copilot+ PCs. <\/p>\n\n\n\n<p>Its elegant, lightweight design is ideal for frequent travelers, allowing them to move effortlessly without being weighed down by their tech.<\/p>\n\n\n\n<p>The chassis is crafted entirely from our innovative Ceraluminum, a sumptuously tactile material that&#8217;s 30% lighter and three times stronger than anodized aluminum. <\/p>\n\n\n\n<p>This advanced material ensures durability and portability, making it ideal for everyday use. <\/p>\n\n\n\n<p>The nature-inspired color palette adds a sophisticated touch to the minimalist looks, aligning with the Zenbook tradition of timeless design.<\/p>\n\n\n\n<p>Ceraluminum undergoes rigorous lab testing to meet tough real-world conditions. <\/p>\n\n\n\n<p>For scratch resistance, the material is tested by placing the laptop, along with keys and coins, inside a rotating drum. <\/p>\n\n\n\n<p>Shock resistance is tested by dropping the laptop from a 50cm height, and wear resistance is evaluated by rubbing the material 18,000 times in the same place to check the color doesn&#8217;t fade. <\/p>\n\n\n\n<p>This robust testing ensures that Zenbook A14 remains scratch-free, resilient to shocks, and maintains its pristine looks, providing users with a laptop that is both lightweight and exceptionally durable.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Unplugged: Multi-working-day battery life<\/strong><\/h2>\n\n\n\n<p>Zenbook A14 delivers outstanding multi-working-day battery life, enabled by the power-efficient Snapdragon X Series processor and a high-capacity 70Wh battery. <\/p>\n\n\n\n<p>It can provide over 32 hours of continuous video playback on a single charge, ensuring interruption-free usage over the course of multiple working days.<\/p>\n\n\n\n<p>The innovative thermal solution, featuring dual lightweight fans and a heat pipe, optimizes key component placement for quiet, effective cooling. <\/p>\n\n\n\n<p>With performance reaching up to 45W TDP and a 0dB Whisper Mode for silent operation, the laptop offers exceptional power efficiency. <\/p>\n\n\n\n<p>Even when unplugged, Zenbook A14 delivers consistent performance with no drop in capabilities, making it the perfect travel companion for long flights, road trips, or meeting-packed days.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><a  data-lightbox=\"post-image\" href=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/01\/UX3407_Media-Buy-Banner_JS_1200x1200-2.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" data-id=\"809091\" src=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/01\/UX3407_Media-Buy-Banner_JS_1200x1200-2-1024x1024.jpg\" alt=\"\" class=\"wp-image-809091\" srcset=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/01\/UX3407_Media-Buy-Banner_JS_1200x1200-2-1024x1024.jpg 1024w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/01\/UX3407_Media-Buy-Banner_JS_1200x1200-2-300x300.jpg 300w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/01\/UX3407_Media-Buy-Banner_JS_1200x1200-2-150x150.jpg 150w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/01\/UX3407_Media-Buy-Banner_JS_1200x1200-2-768x768.jpg 768w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/01\/UX3407_Media-Buy-Banner_JS_1200x1200-2.jpg 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Unlimited: A Copilot+ PC driven by the Snapdragon X Series<\/strong><\/h2>\n\n\n\n<p>With its 45 TOPS Qualcomm Hexagon NPU for AI tasks, Zenbook A14 offers advanced Copilot+ PC experiences, offering real-time insights, performance optimization, and enhanced responsiveness for multi-tasking and productivity. <\/p>\n\n\n\n<p>Users can expect seamless video playback, efficient app loading, and rapid task switching.<\/p>\n\n\n\n<p>Zenbook A14 comes with Windows Phone Link to allow users to connect their Android or iOS mobile phone to Windows. <\/p>\n\n\n\n<p>Additionally, it also comes with Snapdragon Seamless integration, which creates a cross-device ecosystem that allows users to switch between compatible Snapdragon-powered devices without interruption.<\/p>\n\n\n\n<p>It enhances productivity by enabling easy file sharing, screen mirroring, and synchronization between mobile devices and the laptop.<\/p>\n\n\n\n<p>Security is a top priority with smart privacy features, including Adaptive Lock and Adaptive Dimming to secure sensitive information when users step away from the laptop, and a Microsoft Pluton security chip for an additional layer of hardware protection. <\/p>\n\n\n\n<p>The Windows passkey feature offers an added layer of login security.<\/p>\n\n\n\n<p>The A14 offers a refined user experience with an enlarged touchpad featuring Smart Gesture support for comfortable navigation; smudge-free keycaps on the well-spaced keys that have a comfortable 1.3mm travel; and a full suite of I\/O ports that allows users to connect devices and peripherals without the need for adapters or dongles. <\/p>\n\n\n\n<p>The user-centric design also includes a precision-designed ASUS EasyLift hinge for stable, wobble-free screen opening and balanced weight distribution.<\/p>\n\n\n\n<p>For an immersive multimedia experience, the Zenbook A14 boasts a 14-inch FHD OLED NanoEdge display that delivers vibrant colors and deep contrasts, supported by two powerful speakers for rich audio output. <\/p>\n\n\n\n<p>Snapdragon Sound features High-Resolution Audio for rich, detailed 24-bit \/ 192kHz sound; ultra-low latency to ensure audio syncs seamlessly with visuals; and advanced noise cancelation to reduce background noise for clear voice calls and immersive audio.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Availability and Pricing<\/strong><\/h2>\n\n\n\n<p>ASUS Zenbook A14 (UX3407) will be available from 30th January 2024 on ASUS eStore and Evetech, with other retailers to follow. <strong>Available from R29&nbsp;999.<\/strong><\/p>\n\n\n\n<p><strong><a href=\"https:\/\/www.asus.com\/za\/laptops\/for-home\/zenbook\/asus-zenbook-a14-ux3407\/?utm_source=BusinessTech&amp;utm_medium=media&amp;utm_campaign=q1_25_media_5\" data-type=\"link\" data-id=\"https:\/\/www.asus.com\/za\/laptops\/for-home\/zenbook\/asus-zenbook-a14-ux3407\/?utm_source=BusinessTech&amp;utm_medium=media&amp;utm_campaign=q1_25_media_5\" target=\"_blank\" rel=\"noreferrer noopener\">Click here to learn more about the groundbreaking Zenbook A14.<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The all-new ASUS Zenbook A14 is the lightest 14-inch Copilot+ PC on the market, and the first all-Ceraluminum ASUS laptop.<\/p>\n","protected":false},"author":57,"featured_media":809040,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10459],"tags":[6322,21567],"class_list":["post-809038","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industry-news","tag-asus","tag-zenbook-a14"],"_links":{"self":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/809038","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/users\/57"}],"replies":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/comments?post=809038"}],"version-history":[{"count":9,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/809038\/revisions"}],"predecessor-version":[{"id":809469,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/809038\/revisions\/809469"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media\/809040"}],"wp:attachment":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media?parent=809038"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/categories?post=809038"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/tags?post=809038"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}