{"id":825532,"date":"2025-05-27T08:50:45","date_gmt":"2025-05-27T06:50:45","guid":{"rendered":"https:\/\/businesstech.co.za\/news\/?p=825532"},"modified":"2025-05-27T08:50:50","modified_gmt":"2025-05-27T06:50:50","slug":"ethereums-comeback-story","status":"publish","type":"post","link":"https:\/\/businesstech.co.za\/news\/industry-news\/825532\/ethereums-comeback-story\/","title":{"rendered":"Ethereum\u2019s Comeback Story?"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">Ethereum&#8217;s Mainstream Moment<\/h2>\n\n\n\n<p>The hype is real. Ethereum, the second largest cryptocurrency after Bitcoin (BTC), whose blockchain powers a large chunk of the crypto world, recently rolled out its latest big update called Pectra.&nbsp;<\/p>\n\n\n\n<p>So, is all the fuss worth paying attention to?<\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><a  data-lightbox=\"post-image\" href=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/05\/2-Article-Headshot.png\"><img loading=\"lazy\" decoding=\"async\" width=\"759\" height=\"1024\" src=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/05\/2-Article-Headshot-759x1024.png\" alt=\"\" class=\"wp-image-825731\" style=\"width:840px;height:auto\" srcset=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/05\/2-Article-Headshot-759x1024.png 759w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/05\/2-Article-Headshot-222x300.png 222w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/05\/2-Article-Headshot-768x1036.png 768w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/05\/2-Article-Headshot-1139x1536.png 1139w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/05\/2-Article-Headshot-1518x2048.png 1518w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/05\/2-Article-Headshot.png 1856w\" sizes=\"auto, (max-width: 759px) 100vw, 759px\" \/><\/a><\/figure>\n\n\n\n<p>Sean Sanders, CFA Charterholder and CEO of Cape Town based alternative investing platform <a href=\"https:\/\/www.altify.app\/?utm_source=BusinessTech&amp;utm_medium=SponsoredArticle&amp;utm_campaign=27052025-May_Article_2025-BusinessTech&amp;utm_content=27052025&amp;utm_term=\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Altify<\/strong><\/a>, answers: \u201cYes \u2014 this could be Ethereum&#8217;s mainstream moment, similar to how streaming services like Netflix made movies accessible on demand in every home, moving beyond physical rentals or broadcast schedules. &#8220;<\/p>\n\n\n\n<p>&#8220;This upgrade lays crucial groundwork for Ethereum&#8217;s future growth and its role in the wider financial world.&#8221;<\/p>\n\n\n\n<p>&#8220;Using crypto and decentralised applications has felt far too technical for most.&#8221;<\/p>\n\n\n\n<p>&#8220;Pectra and the other upgrades to come are all about smoothing out those rough edges, making Ethereum much simpler and more powerful for everyone, not just crypto enthusiasts.\u201d<\/p>\n\n\n\n<p>To celebrate this milestone, Altify\u2019s offering fee-free Ethereum (ETH) investing for the next week. You can invest any amount with zero fees. <\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong><a href=\"https:\/\/www.altify.app\/?utm_source=BusinessTech&amp;utm_medium=SponsoredArticle&amp;utm_campaign=27052025-May_Article_2025-BusinessTech&amp;utm_content=27052025&amp;utm_term=\" target=\"_blank\" rel=\"noreferrer noopener\">Click here to find out more about Altify.<\/a><\/strong><\/li>\n<\/ul>\n\n\n\n<p><em><strong>Be sure to read the Terms &amp; Conditions at the bottom of this article.<\/strong><\/em><\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><a  data-lightbox=\"post-image\" href=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/05\/3-Article-Fee-Free.png\"><img loading=\"lazy\" decoding=\"async\" width=\"627\" height=\"1024\" src=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/05\/3-Article-Fee-Free-627x1024.png\" alt=\"\" class=\"wp-image-825722\" style=\"width:840px;height:auto\" srcset=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/05\/3-Article-Fee-Free-627x1024.png 627w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/05\/3-Article-Fee-Free-184x300.png 184w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/05\/3-Article-Fee-Free-768x1254.png 768w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/05\/3-Article-Fee-Free-940x1536.png 940w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/05\/3-Article-Fee-Free-1254x2048.png 1254w\" sizes=\"auto, (max-width: 627px) 100vw, 627px\" \/><\/a><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">So, What Does Pectra Actually Do for You?<\/h2>\n\n\n\n<p>Blockchains are software, so you can think of this like a big operating system update for your phone that makes everything smoother, quicker, and more secure. <\/p>\n\n\n\n<p>That\u2019s Pectra for Ethereum. <\/p>\n\n\n\n<p>It focuses on several key areas to genuinely improve how you use the network, delivering smarter, more intuitive wallets, lower transaction fees for all popular Ethereum apps, and a more powerful backbone for the entire system.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Why is This Important?<\/h2>\n\n\n\n<p>Financial products, like stocks and bonds, and real-world assets (RWAs), like property title deeds or commodities that exist in the physical world can have their ownership rights represented as a digital token on a blockchain.&nbsp;<\/p>\n\n\n\n<p>While Artificial Intelligence (AI) has been a major trend for the past few years, the rise of asset tokenisation isn&#8217;t far behind.<\/p>\n\n\n\n<p>The chart below shows how quickly tokenised real-world assets (not including stablecoins \u2014 digital tokens that are backed by regular money, often a so-called fiat currency like the US dollar) have grown.<\/p>\n\n\n\n<p>They&#8217;ve seen an explosive 85% year-over-year increase, reaching $15.2 billion by December 2024. If you include stablecoins the total tokenised market jumps to over $217.26 billion.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a  data-lightbox=\"post-image\" href=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/05\/4-Article-RWA-Chart.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"984\" src=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/05\/4-Article-RWA-Chart-1024x984.png\" alt=\"\" class=\"wp-image-825533\" srcset=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/05\/4-Article-RWA-Chart-1024x984.png 1024w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/05\/4-Article-RWA-Chart-300x288.png 300w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/05\/4-Article-RWA-Chart-768x738.png 768w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/05\/4-Article-RWA-Chart-1536x1475.png 1536w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p>Larry Fink, the CEO of BlackRock, one of the world&#8217;s largest investment firms, has spoken extensively about the future of finance and the role of tokenisation. <\/p>\n\n\n\n<p>He believes that &#8220;the next generation for markets, the next generation for securities, will be tokenisation of securities&#8221;. <\/p>\n\n\n\n<p>He has also stated that &#8220;every stock or bond will be on one general ledger, and every investor will have their own identification&#8221;. <\/p>\n\n\n\n<p>This vision, shared by millions of industry professionals, exists because tokens digitise and automate processes, reduce costs tied to middlemen, while offering transparency, programmability, and 24\/7 transferability.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a  data-lightbox=\"post-image\" href=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/05\/6-Article-Larry-Fink.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"594\" src=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/05\/6-Article-Larry-Fink-1024x594.png\" alt=\"\" class=\"wp-image-825726\" srcset=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/05\/6-Article-Larry-Fink-1024x594.png 1024w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/05\/6-Article-Larry-Fink-300x174.png 300w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/05\/6-Article-Larry-Fink-768x446.png 768w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/05\/6-Article-Larry-Fink-1536x891.png 1536w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/05\/6-Article-Larry-Fink.png 1930w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p>Ethereum is the foundational infrastructure for tokenisation, and that&#8217;s no accident. Unlike Bitcoin, Ethereum&#8217;s blockchain has &#8220;smart contracts.&#8221; <\/p>\n\n\n\n<p>These are like built-in agreements that let people create, manage, and send all kinds of digital tokens. The more these tokenised assets are created and are transferred on Ethereum, the more useful and valuable the network becomes. <\/p>\n\n\n\n<p>This, in turn, boosts the value of Ethereum&#8217;s own cryptocurrency, called Ether (ETH).<\/p>\n\n\n\n<p>Its established infrastructure, widespread developer ecosystem and proven security have made it by far the market leader, commanding $134 billion or 61.75% of the tokenised real-world asset market. <\/p>\n\n\n\n<p>It also handles the vast majority of stablecoin volume, making it a significant part of the digital economy.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a  data-lightbox=\"post-image\" href=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/05\/5-Article-Table.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"848\" src=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/05\/5-Article-Table-1024x848.png\" alt=\"\" class=\"wp-image-825727\" srcset=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/05\/5-Article-Table-1024x848.png 1024w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/05\/5-Article-Table-300x249.png 300w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/05\/5-Article-Table-768x636.png 768w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/05\/5-Article-Table-1536x1272.png 1536w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/05\/5-Article-Table-2048x1696.png 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure><\/div>\n\n\n<p>Ethereum is set to play a central role in how traditional finance and real-world assets merge with the digital asset world.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">The Market is Taking Notice<\/h2>\n\n\n\n<p>The market has reacted positively since the Pectra upgrade was completed in early May. Over $205 million has been invested into Ethereum&#8217;s listed investment products. <\/p>\n\n\n\n<p>This shows growing confidence in Ethereum&#8217;s future, particularly from larger institutional investors. They see these upgrades making the network more professional and predictable.<\/p>\n\n\n\n<p>However, ether (ETH), Ethereum&#8217;s native cryptocurrency, hasn&#8217;t kept pace with Bitcoin in performance.<\/p>\n\n\n\n<p>Bitcoin has led the way over the last four years, providing investors a remarkable 170% return, while Ethereum had a 6% drop over the same period.<\/p>\n\n\n\n<p>This is all while Bitcoin has experienced minimal technological developments while Ethereum has rolled out numerous upgrades and improvements.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Bitcoin vs Ethereum<\/h2>\n\n\n\n<p>The ratio of Ethereum\u2019s price to Bitcoin\u2019s price (the ETH\/BTC ratio) in the chart below represents the amount of Bitcoin it takes to buy 1 Ether. <\/p>\n\n\n\n<p>When the ratio rises, Ether is outperforming Bitcoin &#8211; and when it falls, Ether is underperforming.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a  data-lightbox=\"post-image\" href=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/05\/unnamed-2.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"705\" src=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/05\/unnamed-2-1024x705.png\" alt=\"\" class=\"wp-image-825729\" srcset=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/05\/unnamed-2-1024x705.png 1024w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/05\/unnamed-2-300x207.png 300w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/05\/unnamed-2-768x529.png 768w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/05\/unnamed-2-1536x1058.png 1536w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/05\/unnamed-2.png 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure><\/div>\n\n\n<p>Ethereum\u2019s price performance has disappointed with the ETH\/BTC ratio reaching near five-year lows before Pectra, but has since seen a notable rebound.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Ethereum&#8217;s Comeback Story?<\/h2>\n\n\n\n<p>Ethereum\u2019s up over 50% over the last month, ahead of Bitcoin and major other cryptocurrencies, suggesting renewed interest in Ethereum\u2019s &#8220;catch-up&#8221; trade.<\/p>\n\n\n\n<p>While Bitcoin has had its moment in the spotlight over the last few years, savvy investors look ahead.<\/p>\n\n\n\n<p>Ethereum is well-positioned to keep growing and gain market share in the coming 1, 3, 5, or even 10 years.<\/p>\n\n\n\n<p>The stage is set for Ethereum. <\/p>\n\n\n\n<p>With foundational upgrades making the network more powerful, the rapid rise of real-world asset tokenisation, and its established dominance in tokenisation and stablecoins, Ethereum has the potential to evolve from a promising technology into the technological backbone of financial markets.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Ready to Explore Ethereum?<\/h2>\n\n\n\n<p><a href=\"https:\/\/www.altify.app\/?utm_source=BusinessTech&amp;utm_medium=SponsoredArticle&amp;utm_campaign=27052025-May_Article_2025-BusinessTech&amp;utm_content=27052025&amp;utm_term=\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Altify<\/strong><\/a> is running a limited time, fee-free promotion on all Ethereum (ETH) investments. All you need to do is sign up and invest in Ethereum with as little as R150.<\/p>\n\n\n\n<p>To get started and take advantage of <a href=\"https:\/\/www.altify.app\/?utm_source=BusinessTech&amp;utm_medium=SponsoredArticle&amp;utm_campaign=27052025-May_Article_2025-BusinessTech&amp;utm_content=27052025&amp;utm_term=\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Altify\u2019s<\/strong><\/a> fee-free offer:<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">1. Sign Up<\/h4>\n\n\n\n<p>Download the Altify mobile app (<a href=\"https:\/\/apps.apple.com\/za\/app\/altify-invest-in-alts\/id1590491829\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Apple<\/strong><\/a> or <a href=\"https:\/\/play.google.com\/store\/apps\/details?id=com.revix.app&amp;hl=en_ZA&amp;pli=1\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Android<\/strong><\/a>) and verify your account.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">2. Fund Your Account<\/h4>\n\n\n\n<p>Deposit at least R150 via bank transfer.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">3. Invest<\/h4>\n\n\n\n<p>Take advantage of the Altify fee-free promotion and sell out whenever you wish.<\/p>\n\n\n\n<p><strong><a href=\"https:\/\/www.altify.app\/?utm_source=BusinessTech&amp;utm_medium=SponsoredArticle&amp;utm_campaign=27052025-May_Article_2025-BusinessTech&amp;utm_content=27052025&amp;utm_term=\" target=\"_blank\" rel=\"noreferrer noopener\">Click here to find out more about Altify.<\/a><\/strong><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-default\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><em>Risk Disclosure<\/em><\/h2>\n\n\n\n<p><em>Altify SA Capital (Pty) Ltd (FSP 52727) and Altify SA DAS (Pty) Ltd (FSP 53289) are both authorised financial services providers (FSPs).<\/em><\/p>\n\n\n\n<p><em>This article is provided solely for informational purposes. The opinions expressed herein do not constitute investment advice or recommendations, nor should they be regarded as such. This document does not represent an offer to buy or sell, or a solicitation of an offer to buy or sell, any of the investments mentioned.<\/em><\/p>\n\n\n\n<p><em>Altify operates as a brokerage service facilitating the reception and transmission of crypto asset orders, without providing investment advice or personalised recommendations. While Altify advocates for the broader accessibility of cryptocurrencies, they may not be suitable for every investor.<\/em><\/p>\n\n\n\n<p><em>It is important to consider your investment goals, experience level, and seek independent financial advice where necessary. Altify strongly recommends conducting comprehensive research before investing in cryptocurrencies.<\/em><\/p>\n\n\n\n<p><em>Investors are solely responsible for their own investment decisions. Considering the high volatility associated with cryptocurrencies, please evaluate your financial circumstances carefully before engaging in transactions. Cryptocurrencies carry a high risk, with potential for both significant gains and losses. Investing in cryptocurrencies may lead to a total loss of capital.<\/em><\/p>\n\n\n\n<p><em>Past performance is not indicative of future results, and returns cannot be guaranteed as cryptocurrency values fluctuate based on market supply and demand. Do not invest more than you can afford to lose and seek professional guidance if you are unsure about the suitability of a cryptocurrency investment for your specific situation.<\/em><\/p>\n\n\n\n<p><em>Please refer to the <a href=\"https:\/\/revix-prod-cdn-public.azureedge.net\/assets\/files\/Altify_General_Risk_Disclosure.pdf?utm_source=MyBroadBand&amp;utm_medium=SponsoredArticle&amp;utm_campaign=25072024-ETH_ETF-MyBroadBand&amp;utm_term=July+2024&amp;utm_content=25072024\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>General Risk Disclosure<\/strong>s<\/a> and <strong><a href=\"https:\/\/revix-prod-cdn-public.azureedge.net\/assets\/files\/Altify_Crypto_Risk_Disclosure.pdf?utm_source=MyBroadBand&amp;utm_medium=SponsoredArticle&amp;utm_campaign=25072024-ETH_ETF-MyBroadBand&amp;utm_term=July+2024&amp;utm_content=25072024\" target=\"_blank\" rel=\"noreferrer noopener\">Crypto Risk Disclosures<\/a><\/strong> on Altify\u2019s website for more information. Investments should only be undertaken by individuals who fully understand these risks.<\/em><\/p>\n\n\n\n<p><em>For additional details, please visit <strong><a href=\"https:\/\/www.altify.app\/?utm_source=BusinessTech&amp;utm_medium=Article&amp;utm_term=May+2025\" target=\"_blank\" rel=\"noreferrer noopener\">www.altify.app.<\/a>&nbsp;<\/strong><\/em><\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ethereum, the second largest cryptocurrency after Bitcoin (BTC), whose blockchain powers a large chunk of the crypto world, recently rolled out its latest big update called Pectra.<\/p>\n","protected":false},"author":57,"featured_media":825535,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10459],"tags":[19481],"class_list":["post-825532","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industry-news","tag-altify"],"_links":{"self":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/825532","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/users\/57"}],"replies":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/comments?post=825532"}],"version-history":[{"count":13,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/825532\/revisions"}],"predecessor-version":[{"id":825735,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/825532\/revisions\/825735"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media\/825535"}],"wp:attachment":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media?parent=825532"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/categories?post=825532"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/tags?post=825532"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}