{"id":8314,"date":"2012-03-26T11:03:49","date_gmt":"2012-03-26T09:03:49","guid":{"rendered":"http:\/\/businesstech.co.za\/news\/?p=8314"},"modified":"2012-11-14T15:59:36","modified_gmt":"2012-11-14T13:59:36","slug":"i-will-change-the-rules-alan-knott-craig","status":"publish","type":"post","link":"https:\/\/businesstech.co.za\/news\/mobile\/8314\/i-will-change-the-rules-alan-knott-craig\/","title":{"rendered":"I will change the rules: Alan Knott-Craig"},"content":{"rendered":"

New Cell C<\/a> CEO, Alan Knott-Craig<\/a> plans to grow Cell C\u2019s market share to 25%, and will achieve this by \u2018changing the old rules\u2019 of the South African cellular environment.<\/p>\n

“If you’re not sitting at 25%-plus it’s very difficult to compete,” Knott-Craig said. “You’re always sucking the hind tit. In this game numbers do matter, size does count.\u201d<\/p>\n

Knott-Craig explained that \u201cit will be less about finding new products, than changing old rules.\u201d<\/p>\n

The rules which Knott-Craig is referring to, however, are not around the regulatory environment in South Africa, but rather the way contracts are structured; billing is done; and how distribution channels get managed.<\/p>\n

It is well-known that Knott-Craig sees a string distribution channel as a key component to running a successful telecoms company.<\/p>\n

Knott-Craig also previously said that there will be a strong focus on improved network quality and coverage when he takes over at Cell C.<\/p>\n

Related articles<\/strong><\/p>\n

Alan Knott-Craig appointed as Cell C CEO<\/strong><\/a><\/p>\n

I won’t steal Vodacom staff: Alan Knott-Craig<\/strong><\/a><\/p>\n

Alan Knott-Craig on network quality and pricing<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

New Cell C CEO Alan Knott-Craig said that they will need to change the old way cellular operators do business to boost Cell C’s market share<\/p>\n","protected":false},"author":10,"featured_media":3515,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[34],"tags":[43,42,26],"class_list":["post-8314","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mobile","tag-alan-knott-craig","tag-cell-c","tag-headline"],"_links":{"self":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/8314","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/comments?post=8314"}],"version-history":[{"count":12,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/8314\/revisions"}],"predecessor-version":[{"id":26521,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/8314\/revisions\/26521"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media\/3515"}],"wp:attachment":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media?parent=8314"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/categories?post=8314"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/tags?post=8314"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}