{"id":839135,"date":"2025-10-06T13:30:00","date_gmt":"2025-10-06T11:30:00","guid":{"rendered":"https:\/\/businesstech.co.za\/news\/?p=839135"},"modified":"2025-10-06T13:32:29","modified_gmt":"2025-10-06T11:32:29","slug":"cell-cs-big-plans-for-south-africa","status":"publish","type":"post","link":"https:\/\/businesstech.co.za\/news\/telecommunications\/839135\/cell-cs-big-plans-for-south-africa\/","title":{"rendered":"Cell C&#8217;s big plans for South Africa"},"content":{"rendered":"\n<p>Cell C has provided a financial outlook for the near-to medium-term, as the mobile operator is set to be listed on the JSE.&nbsp;<\/p>\n\n\n\n<p>Cell C\u2019s majority owner, Blu Label, plans to list Cell C on the JSE and has entered into a binding implementation agreement relating to the restructuring of Cell C&#8217;s pre-listing.&nbsp;<\/p>\n\n\n\n<p>Following a period of troubled ownership, Blu Label said that the listing will help show the strengths of both entities, with investors now able to own a direct stake in Cell C.&nbsp;<\/p>\n\n\n\n<p>Blu Label added that the restructuring will ensure the Cell C management team has the appropriate incentive structure per the listing preparation.&nbsp;<\/p>\n\n\n\n<p>It believes the Cell C listing will enhance its value and restore its shareholder value.&nbsp;<\/p>\n\n\n\n<p>Cell C\u2019s independent access to capital markets may support further growth and finance acquisitions or investments.<\/p>\n\n\n\n<p>The group is also undergoing a massive change and has adopted a capital-light structure, which runs off MTN\u2019s network.&nbsp;<\/p>\n\n\n\n<p>Cell C is then a service provider for several other major MVNOs, including Capitec Connect, which now has over 1 million users.&nbsp;<\/p>\n\n\n\n<p>The net asset value of Cell C is R8.3 billion as of 31 May 2025, with its operating profits attributable to Cell C standing at R1.6 billion.&nbsp;<\/p>\n\n\n\n<p>Even so, the group\u2019s latest financials showed it was technically insolvent, with negative equity of R1 billion.&nbsp;<\/p>\n\n\n\n<p>However, with a potential listing on the cards, Cell C has summarised its financial outlook. It also provided a&nbsp; new capital structure that is aligned to support its business model:<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Net revenue growth\u00a0<\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a  data-lightbox=\"post-image\" href=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/09\/cell-c-front-from-MyBroadband.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/09\/cell-c-front-from-MyBroadband-1024x576.jpg\" alt=\"\" class=\"wp-image-836475\" srcset=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/09\/cell-c-front-from-MyBroadband-1024x576.jpg 1024w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/09\/cell-c-front-from-MyBroadband-300x169.jpg 300w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/09\/cell-c-front-from-MyBroadband-768x432.jpg 768w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/09\/cell-c-front-from-MyBroadband.jpg 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure><\/div>\n\n\n<p>The first part of the update included the group\u2019s plan to increase net revenue growth.&nbsp;<\/p>\n\n\n\n<p>This includes increased subscriber growth across its mobile business.&nbsp;<\/p>\n\n\n\n<p>The group is also loooking for an improved average revenue per user (ARPU), driven by a high-avlue customer model across its prepaid and postpaid customers.&nbsp;<\/p>\n\n\n\n<p>It is also looking for growth in wholesale revenue through MVNO customers and enterprise opportunities.&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Near-term<\/strong> = Low to mid single digits<\/li>\n\n\n\n<li><strong>Medium-Term <\/strong>= Mid single digits<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">EBITDA margin<\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a  data-lightbox=\"post-image\" href=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/02\/Mark-and-Brett-Levy.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/02\/Mark-and-Brett-Levy-1024x576.jpg\" alt=\"\" class=\"wp-image-811933\" srcset=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/02\/Mark-and-Brett-Levy-1024x576.jpg 1024w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/02\/Mark-and-Brett-Levy-300x169.jpg 300w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/02\/Mark-and-Brett-Levy-768x432.jpg 768w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/02\/Mark-and-Brett-Levy.jpg 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure><\/div>\n\n\n<p>Regarding its earnings before interest, taxation, depreciation and amortisation, the group is looking for growth in its margin accretive revenue segments.&nbsp;<\/p>\n\n\n\n<p>It is looking for growth in margin accretive revenue segments, while its costs should grow in line with market and business needs to support growth.&nbsp;<\/p>\n\n\n\n<p>It is also looking for operational cost control measures to deliver further efficiencies.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Near-term<\/strong> = Low twenties<\/li>\n\n\n\n<li><strong>Medium-Term<\/strong> = Mid twenties<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>EBIT Margin&nbsp;<\/strong><\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a  data-lightbox=\"post-image\" href=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2023\/06\/Cellphone-tower-mobile-network-e1759745859478.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"577\" src=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2023\/06\/Cellphone-tower-mobile-network-e1759745859478-1024x577.jpg\" alt=\"\" class=\"wp-image-699355\" srcset=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2023\/06\/Cellphone-tower-mobile-network-e1759745859478-1024x577.jpg 1024w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2023\/06\/Cellphone-tower-mobile-network-e1759745859478-300x169.jpg 300w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2023\/06\/Cellphone-tower-mobile-network-e1759745859478-768x433.jpg 768w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2023\/06\/Cellphone-tower-mobile-network-e1759745859478.jpg 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure><\/div>\n\n\n<p>Regarding the group\u2019s earnings before interest and taxation margin, the group focuses on reducing its depreciation as a % of revenue over time.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Near-term<\/strong>: Around mid-teens\u00a0<\/li>\n\n\n\n<li><strong>Medium-term<\/strong>: Mid- to high-teens<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Capital intensity ratio<\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a  data-lightbox=\"post-image\" href=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2023\/11\/cell-c-office.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2023\/11\/cell-c-office-1024x576.jpg\" alt=\"\" class=\"wp-image-733943\" srcset=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2023\/11\/cell-c-office-1024x576.jpg 1024w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2023\/11\/cell-c-office-300x169.jpg 300w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2023\/11\/cell-c-office-768x432.jpg 768w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2023\/11\/cell-c-office.jpg 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure><\/div>\n\n\n<p>Regarding the Capital intensity ratio, the group will continue its focus on a capex-light operating model.&nbsp;<\/p>\n\n\n\n<p>Going forward, the group will also be customer-facing and focused on the customer experience.<\/p>\n\n\n\n<p>Capital intensity ratio \u2022 Continued focus on a capex-light operating model \u2022 Capex going forward to be customer-facing and focused on the customer experience.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Near-term<\/strong> = Mid single digits as a % of revenue<\/li>\n\n\n\n<li><strong>Medium-term<\/strong> = Low to mid single digits as a % of revenue<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Capital structure<\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a  data-lightbox=\"post-image\" href=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/10\/cell-c-store.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/10\/cell-c-store-1024x576.jpg\" alt=\"\" class=\"wp-image-839137\" srcset=\"https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/10\/cell-c-store-1024x576.jpg 1024w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/10\/cell-c-store-300x169.jpg 300w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/10\/cell-c-store-768x432.jpg 768w, https:\/\/businesstech.co.za\/news\/wp-content\/uploads\/2025\/10\/cell-c-store.jpg 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure><\/div>\n\n\n<p>Finally, the group is working on a market-appropriate dividend policy, which looks to pay around 30 to 50% of its free cash flow.&nbsp;<\/p>\n\n\n\n<p>The group has also acknowledged an ongoing commitment to sustainable leverage.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Near-term<\/strong> = Dividend payout of 30 &#8211; 50% of free cash flow<\/li>\n\n\n\n<li><strong>Medium-term<\/strong> = &lt;1.0x net debt to EBITDA<\/li>\n<\/ul>\n\n\n\n<p>Despite the restructuring of Cell C, no official announcement has been made over Cell C&#8217;s listing on the JSE. <\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n","protected":false},"excerpt":{"rendered":"<p>Cell C has broken down its financial goals ahead of a possible listing on the JSE. <\/p>\n","protected":false},"author":95,"featured_media":839136,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[21],"tags":[23759,42],"class_list":["post-839135","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-telecommunications","tag-blu-label","tag-cell-c"],"_links":{"self":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/839135","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/users\/95"}],"replies":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/comments?post=839135"}],"version-history":[{"count":3,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/839135\/revisions"}],"predecessor-version":[{"id":839155,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/839135\/revisions\/839155"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media\/839136"}],"wp:attachment":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media?parent=839135"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/categories?post=839135"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/tags?post=839135"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}