{"id":846250,"date":"2026-01-09T12:12:18","date_gmt":"2026-01-09T10:12:18","guid":{"rendered":"https:\/\/businesstech.co.za\/news\/?p=846250"},"modified":"2026-01-09T12:12:22","modified_gmt":"2026-01-09T10:12:22","slug":"why-south-africas-top-companies-love-running-homepage-takeovers-on-businesstech","status":"publish","type":"post","link":"https:\/\/businesstech.co.za\/news\/industry-news\/846250\/why-south-africas-top-companies-love-running-homepage-takeovers-on-businesstech\/","title":{"rendered":"Why South Africa\u2019s top companies love running homepage takeovers on BusinessTech"},"content":{"rendered":"\n<p>Homepage takeovers on BusinessTech are a popular advertising choice among South Africa\u2019s top companies, thanks to their excellent reach and effectiveness.<\/p>\n\n\n\n<p>They benefit from BusinessTech\u2019s impressive audience, which consists of over five million monthly readers who read over 20 million pages per month.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/businesstech.co.za\/news\/advertising\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Click here to contact the BusinessTech marketing team.<\/strong><\/a><\/li>\n<\/ul>\n\n\n\n<p>Homepage takeovers enable leading companies to reach this audience by positioning their key marketing materials in high-traffic areas of BusinessTech.<\/p>\n\n\n\n<p>Companies can choose from primary and category homepage takeovers, both of which help boost click-through rates. <\/p>\n\n\n\n<p>Primary homepage takeovers put your banners on BusinessTech&#8217;s general homepage, while category homepage takeovers let you run your banners on specific category pages that have a more targeted audience. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Book a homepage takeover<\/strong><\/h2>\n\n\n\n<p>BusinessTech\u2019s expert marketing team will handle every part of your homepage takeover campaign to ensure you enjoy excellent ROI.<\/p>\n\n\n\n<p>This includes designing your banners (if needed), launching and managing the campaign, and providing a performance report upon its conclusion.<\/p>\n\n\n\n<p><a href=\"https:\/\/businesstech.co.za\/news\/advertising\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Click here to contact the BusinessTech marketing team.<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>BusinessTech is South Africa\u2019s top business news website and the favourite choice for leading companies looking for effective advertising.<\/p>\n","protected":false},"author":57,"featured_media":846251,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10459],"tags":[9982],"class_list":["post-846250","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industry-news","tag-businesstech"],"_links":{"self":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/846250","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/users\/57"}],"replies":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/comments?post=846250"}],"version-history":[{"count":5,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/846250\/revisions"}],"predecessor-version":[{"id":847378,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/846250\/revisions\/847378"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media\/846251"}],"wp:attachment":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media?parent=846250"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/categories?post=846250"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/tags?post=846250"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}