{"id":877858,"date":"2026-10-03T10:00:00","date_gmt":"2026-10-03T08:00:00","guid":{"rendered":"https:\/\/businesstech.co.za\/news\/?p=877858"},"modified":"2026-10-02T16:32:34","modified_gmt":"2026-10-02T14:32:34","slug":"residents-of-top-private-security-estate-in-south-africa-get-their-own-shopping-centre","status":"publish","type":"post","link":"https:\/\/businesstech.co.za\/news\/lifestyle\/877858\/residents-of-top-private-security-estate-in-south-africa-get-their-own-shopping-centre\/","title":{"rendered":"Residents of top private security estate in South Africa get their own shopping centre"},"content":{"rendered":"\n

Shopping on Eastway has officially opened in Midstream, a luxury security estate in Gauteng, with several high-end offerings for residents.<\/p>\n\n\n\n

The centre officially opened its doors on 1 October 2026 and was developed by Bondev, the same company behind the Midstream estate.<\/p>\n\n\n\n

The new retail centre is anchored by both a Woolworths Food Market and a high-end Checkers for everyday shopping.<\/p>\n\n\n\n

The Checkers has numerous high-end additions to cater for the wealthy clientele who live in the Midstream Estate.<\/p>\n\n\n\n

These include a sushi bar, a wine section, a dedicated wellness section, and other high-end amenities associated with luxury Checkers stores.<\/p>\n\n\n\n

The Woolworths Food Market and the connected Woolworths Cellar also cater to the surrounding estate’s luxury status.<\/p>\n\n\n\n

South Africans often believe that Woolworths is the dominant force in the country’s high-end retail space, and Shopping on Eastway will see the two go head-to-head.<\/p>\n\n\n\n

Despite Woolworths’ assumed dominance in the area, Checkers is confident it can perform well in the new centre.<\/p>\n\n\n\n

Speaking to Newsday<\/a>, one person from the retailer said they are not concerned about the competition, as they have consistently won this battle.<\/p>\n\n\n\n

He also highlighted features such as Checkers Sixty60 and new self-checkout trolleys, which the store is bringing in to appeal to the affluent Midstream market.<\/p>\n\n\n\n

Checkers’ parent company, Shoprite, has recently been the dominant force in South Africa’s retail landscape, with additions such as Checkers Sixty60 helping it pull away from the competition.<\/p>\n\n\n\n

The grocery delivery service has become a common sight on South Africa’s roads since the offering initially boomed during COVID-19.<\/p>\n\n\n\n

For Woolworths, the Eastway centre store will also feature a Woolworths Cafe to serve the Midstream area, offering a coffee shop experience attached to the retailer.<\/p>\n\n\n\n

More than grocery stores<\/h2>\n\n\n\n
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Outside of its major anchor retailers, Shopping at Eastway has several smaller stores, services, and restaurants.<\/p>\n\n\n\n

It features a Tyre Worx as a standalone store, with the rest of the centre forming a horseshoe around its central parking lot.<\/p>\n\n\n\n

For the home store market, the retail centre has a Fine Linen, Pool Warehouse, and Plumblink, with Waxit, Conditioned Hairdressing, and Polished the Experience rounding out the beauty sector.<\/p>\n\n\n\n

It has three clothing stores, namely a Freedom of Movement (FOM), Pick n Pay Clothing, and Uniq by Checkers.<\/p>\n\n\n\n

The restaurants offered include a Doppio Zero, Calisto’s, and Bossa Goodtimes, with smaller food stores such as Kauai, Paul\u2019s Homemade Ice Cream, Starbucks Coffee, and Woolworths Caf\u00e9 also present.<\/p>\n\n\n\n

The major restaurants are placed around a communal children’s play area, which has water features, a climbing wall, and a trampoline.<\/p>\n\n\n\n

The play area is placed in the middle of the centre’s restaurants, allowing parents to watch over their children and showing the centre’s emphasis on a family experience.<\/p>\n\n\n\n

In addition to traditional outlets, the new centre offers extensive medical, health, and wellness services.<\/p>\n\n\n\n

\u201cEastway was created to establish a modern, multidisciplinary healthcare destination where medical and healthcare professionals deliver patient-centred care,\u201d the centre said.<\/p>\n\n\n\n

Shopping at Eastway is the latest addition to the luxury Midstream Estate, which has grown since its establishment in 2003.<\/p>\n\n\n\n

The estate is located between Johannesburg and Pretoria, with easy access to both cities and the OR Tambo International Airport.<\/p>\n\n\n\n

Midstream features several estates within its boundaries, along with high-performing primary schools and a high school.<\/p>\n\n\n\n

Midstream College, a private high school within the estate, is often acclaimed for its impressive academic results.<\/p>\n\n\n\n

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Photos of Shopping on Eastway<\/h2>\n\n\n\n
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Shopping on Eastway has officially opened in Midstream, signalling the latest addition to the luxury estate.<\/p>\n","protected":false},"author":10,"featured_media":877904,"comment_status":"open","ping_status":"closed","sticky":true,"template":"","format":"standard","meta":{"_sma_x_autopost_status":"posted","_sma_x_autopost_error":"","_sma_x_post_id":"2106293443659997581","_sma_facebook_post_id":"191437357620492_2224976298322769","_sma_instagram_post_id":"18118612331066400","_sma_x_attempts":1,"footnotes":""},"categories":[9876],"tags":[5223,17801,949],"class_list":["post-877858","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-lifestyle","tag-checkers","tag-midstream","tag-woolworths"],"_links":{"self":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/877858","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/comments?post=877858"}],"version-history":[{"count":24,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/877858\/revisions"}],"predecessor-version":[{"id":877922,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/877858\/revisions\/877922"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media\/877904"}],"wp:attachment":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media?parent=877858"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/categories?post=877858"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/tags?post=877858"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}