{"id":879891,"date":"2026-10-16T11:52:36","date_gmt":"2026-10-16T09:52:36","guid":{"rendered":"https:\/\/businesstech.co.za\/news\/?p=879891"},"modified":"2026-10-16T11:52:39","modified_gmt":"2026-10-16T09:52:39","slug":"build-trust-in-your-business-by-advertising-on-businesstech","status":"publish","type":"post","link":"https:\/\/businesstech.co.za\/news\/industry-news\/879891\/build-trust-in-your-business-by-advertising-on-businesstech\/","title":{"rendered":"Build trust in your business by advertising on BusinessTech"},"content":{"rendered":"\n<p>BusinessTech marketing campaigns are the best way for your company to reach and build trust with your target audience.<\/p>\n\n\n\n<p>This is thanks to BusinessTech being South Africa\u2019s largest and most influential business news website, with <strong>5.3 million monthly readers<\/strong>.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/businesstech.co.za\/news\/advertising\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Click here to contact the BusinessTech marketing team.<\/strong><\/a><\/li>\n<\/ul>\n\n\n\n<p>Advertising on BusinessTech lets your company reach this influential audience, build trust in your products, and ensure every marketing campaign delivers high ROI.<\/p>\n\n\n\n<p>This is relevant whether you\u2019re promoting a new product or service, running a massive sale, or building brand awareness through thought leadership.<\/p>\n\n\n\n<p>Additionally, the focused nature of BusinessTech marketing campaigns ensures your message reaches the South Africans who hold the purchasing power in their homes and businesses.<\/p>\n\n\n\n<p>This is thanks to BusinessTech\u2019s monthly readership boasting business decision-makers, including:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>131,000<\/strong> \u2013 C-levels\/Directors<\/li>\n\n\n\n<li><strong>856,000<\/strong> \u2013 Business Owners<\/li>\n\n\n\n<li><strong>712,000<\/strong> \u2013 Senior Managers<\/li>\n\n\n\n<li><strong>2.4 million<\/strong> \u2013 Junior\/Middle Managers<\/li>\n<\/ul>\n\n\n\n<p>The majority of these readers hold substantial influence at their homes and in the businesses where they work, making them the ideal audience for your marketing campaign.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">BusinessTech marketing campaigns<\/h3>\n\n\n\n<p>BusinessTech marketing campaigns can be tailored to your company&#8217;s unique needs, offering a wide range of advertising solutions to help you connect with South African decision-makers.<\/p>\n\n\n\n<p>Our advertising solutions include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Sponsored articles<\/strong> \u2013 Dedicated articles to highlight your best deals and products to BusinessTech\u2019s audience.<\/li>\n\n\n\n<li><strong>Reviews <\/strong>\u2013 Videos that promote key products to potential customers.<\/li>\n\n\n\n<li><strong>Display banners<\/strong> \u2013 Consistent advertising for your brand.<\/li>\n\n\n\n<li><strong>Homepage and category takeovers<\/strong> \u2013 Position your advertising in areas of high traffic on BusinessTech, increasing engagement.<\/li>\n\n\n\n<li><strong>Dedicated mailers<\/strong> \u2013 Send deals and promotions directly to the inboxes of South Africans.<\/li>\n<\/ul>\n\n\n\n<p>Each component can be used on its own or together for a wider impact marketing campaign.<\/p>\n\n\n\n<p>For example, you can use review videos to build trust in your products, while banner ads and homepage takeovers generate awareness with a larger audience.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">How it works<\/h3>\n\n\n\n<p>The BusinessTech marketing team will handle every part of your campaign to ensure you enjoy excellent results.<\/p>\n\n\n\n<p>This includes writing and designing content as needed, promoting your content on social media for greater impact, and providing a results report at the end of the campaign.<\/p>\n\n\n\n<p>Thanks to this, BusinessTech marketing campaigns deliver unmatched results, and booking one is a sure way to ensure your marketing budget is spent efficiently.<\/p>\n\n\n\n<p>Additionally, our marketing team will advise you on the best solutions for your needs.<\/p>\n\n\n\n<p><a href=\"https:\/\/businesstech.co.za\/news\/advertising\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Click here to contact the BusinessTech marketing team.<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>BusinessTech is the best platform to run marketing campaigns that reach and build trust with your target audience.<\/p>\n","protected":false},"author":57,"featured_media":879968,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_sma_x_autopost_status":"posted","_sma_x_autopost_error":"","_sma_x_post_id":"2111032660654965090","_sma_facebook_post_id":"191437357620492_2238968830256849","_sma_instagram_post_id":"","_sma_x_attempts":1,"footnotes":""},"categories":[10459],"tags":[26815,9982,307,25689,20806],"class_list":["post-879891","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industry-news","tag-advertising-solutions","tag-businesstech","tag-marketing","tag-top-companies","tag-trust"],"_links":{"self":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/879891","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/users\/57"}],"replies":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/comments?post=879891"}],"version-history":[{"count":3,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/879891\/revisions"}],"predecessor-version":[{"id":879925,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/posts\/879891\/revisions\/879925"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media\/879968"}],"wp:attachment":[{"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/media?parent=879891"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/categories?post=879891"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/businesstech.co.za\/news\/wp-json\/wp\/v2\/tags?post=879891"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}