When and where Starbucks will officially launch in South Africa

 ·3 Mar 2016
Starbucks

Taste Holdings has announced that it will be opening up its first Starbucks in South Africa in April 2016 – and Rosebank will be the first place to get it.

The first store will open on the corner of Tyrwhitt and Cradock Avenues in Rosebank, the group said.

A second branch is due to open at the end of April in the Mall of Africa – around 25 km north of downtown Johannesburg – according to Reuters.

Read: A look at the massive R5 billion mall being built in Joburg

Taste announced in July 2015 that it had secured the rights to open full-format Starbucks stores in South Africa.

According to Taste, following the grand opening, 12 to 15 more stores will open over the next two years at a cost of R108 million.

The group expects future store growth of 20 outlets per year.

Taste’s research into the market opportunity for the brand – taking costs into account – is for 150 to 200 stores in South Africa.

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