Taste Holdings has announced that it will be opening up its first Starbucks in South Africa in April 2016 – and Rosebank will be the first place to get it.
The first store will open on the corner of Tyrwhitt and Cradock Avenues in Rosebank, the group said.
A second branch is due to open at the end of April in the Mall of Africa – around 25 km north of downtown Johannesburg – according to Reuters.
Taste announced in July 2015 that it had secured the rights to open full-format Starbucks stores in South Africa.
According to Taste, following the grand opening, 12 to 15 more stores will open over the next two years at a cost of R108 million.
The group expects future store growth of 20 outlets per year.
Taste’s research into the market opportunity for the brand – taking costs into account – is for 150 to 200 stores in South Africa.