BusinessTech Sponsored Articles – Excellent performance and ROI
If you want to reach South Africa’s decision makers, then BusinessTech is the perfect platform.
As the largest business news website in South Africa, BusinessTech is read by both business and household decision makers.
This includes the CEOs, CTOs, CIOs, CFOs, directors, business owners, senior managers, and working professionals who read BusinessTech every month.
The best way to advertise online
With online advertising growing rapidly as businesses and consumers increasingly move online, it is no surprise that BusinessTech has seen a sharp increase in the number of companies booking advertising campaigns with it.
Two of the most in-demand advertising products on BusinessTech are:
- Sponsored articles with Facebook, Twitter, and LinkedIn promotions.
- Display branding targeting readers on smartphones.
“Sponsored articles are the most trusted form of online advertising in South Africa, and a great way to promote your brand, product, or service,” said BusinessTech MD Kevin Lancaster.
“A sponsored article lets you speak to your audience in a one-on-one conversation and gives your organisation a distinct character – which is a powerful way to connect with customers.”
“We also see the best ROI (return on investment) for clients who use a combination of sponsored articles, social media promotions, and display branding.”
Articles work perfectly for readers on laptops, PCs, tablets, and smartphones – which gives them universal appeal, added Lancaster.
Advertise on BusinessTech
To find out more about advertising on BusinessTech, please contact Kevin Lancaster on [email protected]
Sponsored Article Example
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