Mr Price Home goes online
Value fashion retailer, Mr Price has taken its homeware division, Mr Price Home online.
Mr Price Apparel launched its online sales platform in South Africa in July 2012 and internationally in July 2013.
The group noted in its recent results presentation that it hoped to launch online businesses for Mr Price Home, Sheet Street and Mr Price Sport, within the next six months.
While apparel accounts for 55% of total group turnover, homeware accounts for 20% of turnover.
Delivery starts at R15, going up to R500 for furniture items above R10,000.
“Once implemented, the group will be the first retailer in South Africa to offer a universal basket – the ability to shop online at the various trading divisions and check out as a single transaction,” the group said.
“The online sales platform will represent a strong growth opportunity globally and will allow a cost effective test of foreign markets,” said CEO Stuart Bird in announcing the group’s results last week.
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