Online retailer Takealot has launched its early access deals for Black Friday 2019.
The group said that its Early Access Blue Dot Sale will run from 24-28 November and will feature ‘excellent deals’ which will not be beaten over the Black Friday period.
It added that new deals will be posted at the following times over the Black Friday/Cyber Monday weekend:
- 00h01 on Friday (29 November) – All deals unlocked
- 06h00 on Saturday (30 November) – More deals added
- 06h00 on Sunday (1 December) – More deals added
- 06h00 on Monday (2 December) – Cyber Monday tech deals
- 06h00 on Tuesday (3 December) – Takealot Tuesday deals
All the deals can be accessed on Takealot’s mobile app.
Biggest Black Friday ever
Takealot chief executive officer Kim Reid said that he is anticipating the biggest Black Friday yet, a culmination of months of tech and operational business-wide focus to prepare for increased predicted traffic and shopper volumes.
Takealot’s Black Friday gross merchandise value (GMV) grew 125% from 2017 to 2018, with orders up 127%. Superbalist’s Black Friday GMV has grown on average around 50%.
Reid said throughout the year they have been working to scale operations across multiple areas within the business.
“After expanding our Johannesburg distribution centre (DC), our warehouse storage space now stands at 75,000m square.
“We house over 3.7 million items at any given time, and have opened 47 Takealot Pickup Points in the Eastern Cape, Western Cape, Gauteng, Kwa-Zulu Natal, Limpopo, Free State and Mpumalanga for order collections and returns, with more to open in the coming months.”