Top business publications in South Africa

The latest audited statistics show that BusinessTech, Daily Investor, BusinessLive, Business Day, and Bizcommunity are South Africa’s largest business publications.

The Interactive Advertising Bureau (IAB) South Africa, an independent, voluntary, non-profit association, tracks and publishes the publisher statistics.

The IAB South Africa represents over 200 members, including digital publishers and media agencies.

South Africa’s top publishers and publications are members, including Media24, Broad Media, Arena Holding, IOL, Daily Maverick, and eNCA.

Through its partnership with dY/dX, IAB South Africa gives an industry-wide view of audiences presented by online publishers in South Africa.

The latest statistics show South Africa’s online publishing industry is thriving in terms of readership numbers and activity.

Millions of South Africans flock to online publications to read the news and comment on articles.

One of the most vibrant sectors is business and finance. It is the go-to place for South Africans to know what is happening in the country’s economy and markets.

It raises the question of which South African business publications attract the biggest audiences.

The June 2024 readership statistics showed that BusinessTech is South Africa’s largest business publication, with 329,000 active daily users and 20.3 million page views.

Another Broad Media publication, Daily Investor, ranked second with 179,000 average active daily users and 8.9 million page views.

Daily Investor was launched on 1 August 2022. It offers South African investors business news, investing insights, and financial data.

BusinessLive ranked third with 107,000 average active daily users and 6.9 million page views in June.

BusinessLive, owned by Arena Holdings, is one of South Africa’s oldest and most respected business publications.

It includes Business Day, South Africa’s premier business newspaper, launched on 1 May 1985. It is a must-read for most investors and business executives.

It covers major national and international news, specifically focusing on the South African economy and business sector, listed companies, and financial markets.

The table below shows the IAB South Africa’s latest readership statistics for South Africa’s top business publications.

Read: South Africa’s top companies have one thing in common – They all advertise on BusinessTech