South Africa’s vehicle sales take a hit
South Africa’s motor trade sales took a hit in March 2024, sporting a double-digit annual decline.
According to StatsSA’s latest report, motor trade sales for March 2024 (measured in real terms by constant 2019 prices) decreased by 10.4% year-on-year, 7% month-on-month, and 2.9% quarter-on-quarter.

The largest negative annual growth rates were recorded for:
- New vehicle sales (-23,7%);
- Workshop income (-14,3%);
- Sales of accessories (-9,9%); and
- Used vehicle sales (-9,3%).
The largest negative contributors to the year-on-year (YoY) decrease were:
- New vehicle sales (contributing -6,2 percentage points);
- Sales of accessories (contributing -2,0 percentage points); and
- Used vehicle sales (contributing -1,9 percentage points).
The only type activity that saw positive YoY percentage change was income from fuel sales, which increased by 0.4%.
Looking at data from Automotive Business Council, Naamsa, April 2024 saw a growth in the new vehicle market after eight consecutive months of decline.
However, looking at year to date data, domestic sales sit at 168,970 (-3.96% YoY), exports sit at 105,058 (-9,09% YoY), domestic production at 137,493 (-2.29% YoY), and imports at 74,969 (-9.3% YoY).
These results echo a tough 2023 for South Africa’s motor trade industry.
Naamsa previously said that “the country’s weak economic growth rate, although still marginally positive, remains a key challenge for the new vehicle market going forward in view of the close correlation between new vehicle sales and the GDP growth rate.”
