Ad Dynamo enters Brazil
South African online contextual advertising company, Ad Dynamo, has announced the opening of an office in Brazil.
Ad Dynamo operates within the pay-per-click advertising marketplace and was formally launched in early 2009 by Entelligence and Remgro’s venture capital fund, Invenfin, which holds 50% each in the business.
“Brazil represents an enormous growth market in both online and mobile advertising, and we’re very pleased to be launching here with a relevant and established player such as Realmedia,” said Sean Riley, CEO of Ad Dynamo.
Realmedia is a digital marketing firm that serves more than 3,4 Billion ads per month in Brazil.
Over the next month, Ad Dynamo will be launching a Brazilian Portuguese version of the site and introduce Brazilian Real support for both publishers and advertisers.
In addition to Brazilian-based publishers having the option to be paid in their local currency, the Ad Dynamo Debit Card is already available as an alternative form of receiving funds.
Publishers that qualify get their very own Visa card that is automatically topped up monthly with the revenue they earn by placing ads on their website.
RealMedia MD, Peter Gervai, says that the company’s main aim over the next year is to expand its product offering to the market.
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“Partnering with Ad Dynamo is an important step on this path, especially because Ad Dynamo is as dynamic and agile as our market,” he concluded
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