Trend Micro to up investment into SA

Global security software firm Trend Micro has announced plans to further its investment and presence in South Africa.

The Japanese firm says it will grow its staff content within its South African operation and will use the region as a base to extend operations into West East and Central Africa (WECA) as well as manage the rest of Africa from South Africa.

Ihab Moawad, vice president for Mediterranean, Middle East and Africa at Trend Micro believes that Trend Micro can organisationally grow its market share by more than double digits across the continent.

“The South African market has an incredibly high growth potential. In fact when we decided to take a closer look at the market and map its potential in 2012, we were astounded at how much more potential there is in the region than what we originally saw,” Moawad said.

“It is against this backdrop that we have taken a strategic decision to grow our presence in the country throughout 2013 as well as further invest into growing the local channel. We began the growth process towards the end of last year when we took the strategic decision to appoint a dedicated South African countrymanager by way of Gregory Anderson,” he added.

Moawad said that the remainder of this year will see the South African Trend Micro team grow in capacity as it gears towards growing its physical presence in Nigeria and Kenya, throughout 2014.

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Trend Micro to up investment into SA